Profoundly Using Your Head in Business

thoughts
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When it comes to succeeding in business, before you can even attempt to do anything, you need to think it through completely and in a really organized manner. Your thought process controls everything else that you have done, are doing and will do in the future.

The essential nature of your brain

Most people don’t usually think about how important the brain is. People just go along and do what they need to do without any thought to anything else. Well, the critical nature of your brain should not be overlooked or taken for granted. One of the really important functions of your brain is that it allows you to communicate in the many different ways that you need to.

When you communicate, you bring to the table so much. You bring experience, knowledge, expertise, context, inspiration, motivation, focus, memory, and so much more. It isn’t just that you are able to communicate and bring all of that with you. You are also able to touch your target audience members in a way that is profound and memorable.

The many ways that you can wow your audience

The brain is such a unique and extraordinary organ and it allows you to continue to surprise your audience in many different ways. You have so many stories to share and not only is each story unique but each time you present a story, that is different than the time before. At the same time, you are able to use your “voice” each and every time as well. The more creatively you are able to communicate, the more intrigued your audience will be and they will be hungry for more and more from you. The more you communicate, the more creative ability will be bestowed on you. The other person (who is listening to you) will benefit as well because he or she will be stretching his or her brain as well. If the other person is really listening to what you have to say, you have succeeded already.

Tell your story

You have so many wonderful stories to tell. You just need to tell them in an effective, compelling, valuable, and exciting way so that the listener gets the most out of what you are sharing. The creative elements of your stories are what will keep your listeners returning to you over and over again. You will want to tell stories that resonate with your listeners. That means that the listeners have either had a similar experience or they are close to someone who has had a similar experience. If you tell your story effectively, you will engage the person who is listening. The listener will then take the information that you are giving to him or her and apply it to their own memory. That is one of the profound ways in which you truly communicate with the other person.

Being in sync with the other person is critical

When it comes to effective communication, you will always want to be in sync with the other person. There is no point in using words to communicate if the other person has no foundation of his or her own to embrace what you are saying. When you communicate, make sure that you are descriptive, stay away from using cliches, use effective metaphors and analogies, and tell stories that are extremely interesting to your listeners.

Conclusion

If you are going to communicate effectively, you must start with connecting your brain with the other person’s brain. Your brain is an extremely effective central hub from a physical perspective but it also causes all sorts of additional human qualities to occur. When you tell effective stories, you are opening the door to many different aspects of what makes you and the person (or people) who is listening to you human. Once you have used your brain effectively, the rest of the elements of effective communication will fall into place more easily than you might imagine.

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Author

  • Michael Cohn

    Michael Cohn is the founder and Chief Technology Officer (CTO) of CompuKol Communications. He has decades of experience in IT and web technologies. Michael founded CompuKol Communications to help small businesses and entrepreneurs increase their visibility and reputation. CompuKol consults, creates, and implements communication strategies for small businesses to monopolize their markets with a unique business voice, vision, and visibility. Mr. Cohn earned a Master’s degree in project management from George Washington University in Washington, DC; and a Master’s degree in computer science and a Bachelor of Science degree in electrical engineering from Fairleigh Dickinson University in Teaneck, NJ.