Tagged: Branding

branding

Branding: What You Should Know

It is common when speaking about building a business to hear a lot about branding or building your brand. Great, but what does that mean? I’m sure the first thing you think of is creating a great logo. Your logo is a big part of branding, but there is so much more to building your business than just having a cool logo.

branding

Solidifying, or Resolidifying, Your Brand

You have a brand and your brand represents all sorts of important things, including your values, your perspective, and the way in which you want to help other people. There are many different ways for you to make sure that other people associate your brand with your business is by your logo. Of course, there are many other ways to solidify your brand (or to re-solidify your brand, if it needs an overhaul).

branding

Branding 101 – Revisiting the Basics

In many respects, there is nothing more important to your success than your brand. If you have been in business for a very long time (or even for quite a while), you have moved away from the basic principles. The chances are very good that you remember those principles but there may be some that have slipped your mind.