Both credibility and value are extremely important and are definitive contributing factors to your professional success. However, there are many differences between them and understanding those differences is very important on your journey to ultimate success.
You have probably been able to establish a large number of connections through social media. Many of those connections have actually turned into valuable relationships. If you are an intelligent business owner, which there is no doubt that you are, you have developed those relationships and have moved toward turning those people into loyal clients whenever possible.
You may have seen that on the LinkedIn website and you may have asked yourself if connecting with open networkers is a good thing or a bad thing and whether you, yourself, should become an open networker.
You are probably a member of several (or, at least a few) social media channels. That means that you have a social media profile for each of the social media channels that you have joined. How are those profiles working for your business?
Building a network is hard. Building a network for your business can be even harder. Make it easier by joining LinkedIn. This site has a few hundred million members. Each person you connect with is on average connected to over a hundred other professionals.
The year is flying. The holidays are almost here. Now is the perfect time to start planning your social media marketing strategy. Millions of marketers are taking advantage of the opportunity to create buzz. How are they doing it?
Social media is so interesting because many of the popular channels come and go. However, there are also some social media channels that have been strong since their inception and they are even stronger than ever now. Facebook is one of those. It started out in a much more limited way than it is now and it is still extremely important to grow your Facebook fans for the benefit of your business and of your brand.
There are many different reasons why influencers are so important for your business. The first thing that you have to do is to determine who is an influencer and then to choose the appropriate influencers for your particular business.
LinkedIn is an amazing social media channel for professionals. You are probably well aware of that; however, what you may not be aware of is how much LinkedIn actually has to offer. It offers some features that are not so well-known but if you start to use them, you will not understand how you ever did without them in the past.
If you own a business (or even if you work for someone else), the foundation of your success (and this applies to everyone around the world) is solid relationships with the people who you eventually want to buy what you are selling. If you have a relationship with someone with whom you spend in-person time, it is often easier than if you have an online relationship with that person.
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