Category: Online Communities

blogging

Ways to “Listen” For Better Blog Content

As a blogger, a great deal of my writing stems from paying attention to my community and “Listening” closely to the conversations . So, for all of my students (who I hope are reading this blog post) and for my communications friends, here are my five tips on how to “Listen” so you can create more compelling content for your community.

keyboard-coffee-writing

Influencer Marketing – How to Harness It for Your Business

Cutting through the noise and getting noticed in today’s marketplace is getting increasingly difficult. People aren’t trusting corporate advertising as much as they used to. They’re relying on word-of-mouth more than ever to make buying decisions. A new marketing phenomenon has emerged as a result of this change.