About Julie Weishaar


Julie Weishaar has 10+ years of experience in strategic marketing initiatives, marketing communications, event planning, marketing management, business development, customer service, vendor and public relations, managing promotional campaigns, branding and, more recently, in Internet marketing programs including natural search optimization, link building, blogging, business analytics, social networking, and article marketing.To learn more about Julie's expertise, please visit her website at newhorizons123.com.


Posts by Julie Weishaar:


Cold Calling Redefined by Social Media

August 31, 2010

Is cold calling becoming obsolete? Do only old-fashioned business people do cold calling? Is cold calling actually effective at increasing business? Many people feel that they have to do cold calling to succeed in business. Social media has changed everything. Continue reading

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Posted in Inbound Marketing, Lead Generation, Outbound Marketing, Social Media Marketing by 17 Comments »

When Personal Branding and Corporate Image Collide

August 10, 2010

What is your “personal brand”? This is an area of growing concern in today’s times as more and more people participate and engage in social networking. Before the Internet revolution, the term “brand” was only used in the context of the business world. Continue reading

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Posted in Branding, Business Practices, Online Reputation, Social Media, Social Networking by 3 Comments »

You Can’t Fake it ‘Til You Make it With Social Media

July 20, 2010

My mother always told me (even as recently as last week), that if you lie, eventually you will get caught and if you lie often, you will start forgetting what you have said. I believed her when I was little and I believe her now. Continue reading

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Posted in Online Reputation, Reputation Management, Social Media, Social Media Marketing, Starting a Business by 3 Comments »