Tag Archive

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Creating an Amazing About Page

Published on September 15, 2016 By Michael Cohn

When it comes to your business, you have a group of people who are loyal customers to your business. Of course, on the other hand, there is also a group of people who will never be your customers because they just are not a good fit for you. In the middle of this, however, is a group of people who are not sure whether they want to buy what you are selling. They are on the fence. Your About page can make all of the difference. Your About page is the foundation of your website in many ways. Continue reading

Content Curation Ideas and Tips for Your Brand

Published on September 29, 2014 By Carolyn Cohn

Content curation is a tool that is used by many people. However, there are those business people who don’t believe that you should post anything except original content. There are certainly varying opinions and if you decide that content creation should be a part of your strategy, there are many helpful tips and ideas out there that you can use to bring your business to the next level. Continue reading

The Elements of Creating Perfect Content

Published on July 24, 2014 By Carolyn Cohn

As you are thinking about creating new content to share online, you most likely realize that a great deal will go into that content. It doesn’t just appear at the wave of your magic wand without any effort behind it. Continue reading

How to Effectively Outsource Content Creation

Published on April 19, 2014 By Carolyn Cohn

As a person who is involved in marketing for your own business, you probably thoroughly understand how much is involved in marketing precisely so that your business becomes a greater success because of your efforts. There are several tools that you can use and only you can determine which ones work best for you. Continue reading

Developing Higher Performance Website Content

Published on March 11, 2014 By Carolyn Cohn

There is no doubt that you have a large number of competitors who do what you do. Your big issue is how to make your offerings stand out above everyone else’s. The secret lies with your online content. Continue reading

Bouncing Back After Being Plagiarized

Published on February 15, 2014 By Carolyn Cohn

The more professional exposure you have, the greater your chances will be of being plagiarized. It makes logical sense that that would be the case. However, understanding the logic doesn’t make it any less painful if it happens to you. Continue reading

The Basics of Content Marketing

Published on February 4, 2014 By Carolyn Cohn

You have probably heard the term “content marketing” many times. If you are knowledgeable about the concept of content marketing and have been using it to advance your business, the content of this blog article may be too simple for you. However, if you are not sure about how to use content marketing and about how much it can do for your business, you should keep reading. Continue reading

Videos’ Contribution to Content Marketing

Published on January 16, 2014 By Michael Cohn

You may be on the fence when it comes to deciding whether you use videos in your content marketing strategy. It will require some effort for you to include videos in your strategy but you will see that it is definitely well worth the effort. Continue reading

Overcoming Writer’s Block and Writing Great Content

Published on December 26, 2013 By Carolyn Cohn

Your blog content (and any online content, in general) serves many purposes. One of the most fundamental purposes that it serves is that it helps you to build relationships with your online connections. If your content can affect your readers on a personal, emotional level, they will want to interact with you further. Continue reading

Vastly Improving Your Content Marketing

Published on October 26, 2013 By Carolyn Cohn

In many situations in life, the less you say, the more effective your words will be. That especially applies to your content marketing technique. It is very important to choose your content words wisely so that people don’t grow impatient and move on. Continue reading