Tag Archive

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Increasing Your LinkedIn Rankings Easily

Published on April 17, 2017 By Michael Cohn

Are you interacting with your online connections on LinkedIn on a regular basis? If the answer to that question is yes, is it working as effectively as you had hoped it would? Continue reading

Building Trust in Your Business

Published on November 10, 2016 By Michael Cohn

Trust is one of the essential building blocks for you in business (and in life). Without it, you can’t establish any relationships with anyone and you can’t do business with anyone. Continue reading

Hidden Gems in LinkedIn

Published on October 3, 2016 By Michael Cohn

LinkedIn is an amazing social media channel for professionals. You are probably well aware of that; however, what you may not be aware of is how much LinkedIn actually has to offer. It offers some features that are not so well-known but if you start to use them, you will not understand how you ever did without them in the past. Continue reading

Online or In-Person Business Networking?

Published on July 14, 2016 By Phil Turner

It is understood by many people that networking is an important part of a successful business. However, there are several different ways in which to network. The question that comes up often is whether online and in-person networking are equally effective and interchangeable. Continue reading

When Firing Your Client Is Justified

Published on February 18, 2016 By Michael Cohn

At the very beginning, you may not choose your clients very carefully for a variety of reasons. One of the reasons may be because you are hungry for clients and you don’t have enough yet to make a profit in your business. However, as time goes on and you acquire more and more clients, you may feel different. Continue reading

Sharpening Your Networking Skills Through LinkedIn

Published on January 11, 2016 By Michael Cohn

It is an established fact that networking, both in person and online, frequently contribute positively to your business’s success. Many people find it difficult to network effectively but LinkedIn can help. Continue reading

Establishing First Impression on Social Media

Published on December 7, 2015 By Michael Cohn

When you first start to use social media for business, it may feel a little bit awkward or uncomfortable for you. However, just like anything else in life (personal as well as professional), social media helps you to establish relationships and subsequently to grow those relationships. Continue reading

Improving Your Ranking by Translating Your Content

Published on July 30, 2015 By Carolyn Cohn

As a business owner, you have a need to reach a target audience in your local area; however, depending on what you do and what you offer, you may also wish to market your brand on a wider scope. If you have international capabilities, you will want to determine if translating your content helps your search engine rankings overall. Continue reading

LinkedIn’s Personal Touch Increases ROI

Published on May 21, 2015 By Michael Cohn

It is pretty common knowledge that LinkedIn (as well as the other social media channels) has many capabilities and once you get to know how to leverage all (or most) of its tools, it will help you to bring your business to the next level. However, what you may not realize is that LinkedIn’s “softer” features can also improve your business dramatically. Continue reading

Bringing Your Marketing Efforts to the Next Level with LinkedIn

Published on April 27, 2015 By Michael Cohn

You are probably working your marketing strategy pretty effectively, including through LinkedIn and the other social media channels. No doubt, your marketing efforts include all sorts of online activities. Do you find yourself wondering how the marketing professionals use the tool? Continue reading