Online Advertising

The Reemergence of QR Codes

Posted by on March 22, 2014 at 5:00 am
This entry is part 5 of 5 in the series QR Marketing

QR codes (quick response codes) were very popular not too long ago and they have come back recently and are very popular again. QR codes are a wonderful marketing resource that allows the user to obtain information quickly and easily with the mere click of a button. Continue reading

Real Time Social Media – Capitalizing on Trending Topics

Posted by on July 30, 2013 at 5:00 am

Real time social media is one of the newest emerging fields of Internet marketing. Social media marketing in real time is sometimes called newsjacking. Even though newsjacking has a negative connotation, the act of capitalizing on trending topics in the media is not negative when done correctly. As technology advances and tracking hashtags through social media becomes easier and more prevalent, real time marketing will continue to grow. Continue reading

Demonstrating Business Trust and Credibility Online

Posted by on March 1, 2012 at 5:00 am

As you are building your business, trust and credibility are two of the most important building blocks when it comes to the eventual success of your business. Of course, they are not instant. You need to build them. Continue reading

What You Should Know About QR Codes

Posted by on June 21, 2011 at 5:00 am
This entry is part 1 of 5 in the series QR Marketing

There are many different ways that you can approach QR codes for your marketing strategy. Sometimes, it is hard to decipher which tactics, tools and practices work most effectively. With some education and experimentation, you will find what’s best. Continue reading

QR Codes and Social Media

Posted by on April 19, 2011 at 5:00 am
This entry is part 2 of 5 in the series QR Marketing

People are talking about QR codes and QR marketing. QR codes are codes that allow you to tag on your mobile devices. They look like 2-D barcodes and the partnering of them with social media will cause a business revolution. Continue reading

How to Promote Your Online Work Offline

Posted by on February 24, 2011 at 6:00 am

You use social media to promote your business and you conduct business in person. Both are important for the success of your business. How do you provide your traditional promotion with a way to access your online promotion? Continue reading

Combining Social Media With Traditional Media

Posted by on December 14, 2010 at 6:00 am

As important as social media is to the success of your business, using it, even to its fullest potential, should never be at the expense of traditional media. They must work together to allow your business to flourish properly. Continue reading

Generating Word-of-Mouth Buzz About Your Business

Posted by on December 2, 2010 at 6:00 am

Most businesses move along the path of success because of word of mouth. The more people talk about your business, the more other people will become interested and want to get involved. So, how do you get people to talk? Continue reading

Is Traditional Advertising Obsolete?

Posted by on October 23, 2010 at 6:00 am

With the advent of social media and inbound marketing, there seems to be a trend toward online advertising and away from certain types of traditional advertising. There are certain types of advertising that are used less and less lately. Continue reading