What to Do After Your Blog Has Been Published

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You just wrote an exciting and informative blog post. It is one of the best articles that you have ever written. You feel that it is insightful, clever, interesting, and educational. Now that it is published, what do you do?

Blogging is an extremely important part of your social media marketing campaign. Not only do you offer valuable content to other people but you also strengthen your existing business relationships and cultivate new ones through your blog articles. The more you engage your online business associates, the stronger the bond will be between you and the greater your chances of eventually increasing your business’s revenue because of it.

Making sure that your content is noticed

Once you have hit the “publish” button, there is plenty of other work that you need to do to make sure that  your article falls into the hands of your audience. If you publish and article and don’t let anyone know that it is published, it won’t do you or anyone else any good. If you don’t syndicate your article, you will have an extremely limited audience (your RSS subscribers and you). In that case, your article will have a difficult time achieving high rankings on the search engines because your competition will be so fierce. If you have valuable content that you feel other people will truly benefit from reading, you need to let everyone know as quickly as possible. Being reactive (waiting to get noticed instead of doing everything in your power to get the article to other people) will only count against your chances that your content will add to the success of your business. Your objective is to make sure that among the readers of your article, there will be your ideal target audience members as well as key influencers.

The following tips will help you to leverage your blog content to its maximum potential after you have initially published it":

  • Keyword integration/search engine optimization (SEO): Even though you have excellent content (the ideas are exciting and the language itself is presented beautifully), it is critical that you pay close attention to keywords and key phrases so that the search engines notice it. If you aren’t sure about which keywords or key phrases to use, a little research will help tremendously. If you want to choose the most effective and appropriate keywords and key phrases, scrutinize your content to identify the main topics of the article. If you are not sure that your keywords and phrases are not strong enough, it is a good idea to rework the content until it is richer and then the results will be that you will achieve high search engine rankings.
     
  • Syndication: People tend to forget about the importance of the RSS (real simple syndication) feed. The RSS feed gives you the ability to automatically get your content to many places at once (this includes your chosen social media channels). Having an RSS feed will certainly improve your ability to share content quite easily. Please understand that once you have set up the RSS feed, you should never have to set it up again. It should be a one-time thing.
     
  • Abbreviated URLs: Being able to post shortened URLs is especially important when it comes to social media channels that have a very limited message capacity (such as Twitter, which only allows a maximum of 140 characters per message).
    • Here is what you need to do to get a shortened URL: copy the URL of your blog post into a URL shortener (make sure that analytics are offered) such as Bit.ly, Ow.ly, Cli.gs.
    • Use that shortened URL in all of your status updates and link your posting or teaser paragraph.
    • Take notice of geographic locations and referring website data in your analytics after your link has been online for a while.
       
  • Posting teasers on other people’s websites: Many other people will allow you to post teasers for your articles on their websites. Of course, they will only agree to that if your content is relevant to their audience, valuable, and not in any way self-promoting. Some examples are:
    • Niche industry forums.
    • Facebook groups
    • LinkedIn Answers
    • LinkedIn group forums

If you write an enticing headline or thought-provoking question to post on someone else’s website, remember to include some interesting commentary and your shortened URL. Don’t forget to request that the readers give you feedback or interact in some other way.

  • Email signature: You can add your latest blog post to your Email signature. That will make it so easy for other people to access your article as soon as they have read your Email to them. This is a great little trick that will produce wonderful results.
     
  • Connect with other bloggers: Remember how critical networking is to the success of your business. It can be a “one hand washes the other” situation. You can comment on each other’s blogs and start the ball rolling regarding discussions. You can certainly help each other to generate more traffic.
     
  • Status updates: It will take a great deal of time and energy if you have to customize your updates to each social media profile that you have. It is not feasible to use the exact same update for all of them. Also, not all of your online connections will be online at once to see your updates as they are posted. If you want to get the highest response rate from your online followers, you will probably have to send many updates at different times on different days. You should also use a variety of headlines. If you keep using the same one all of the time, you will run the risk of getting banned.
     
  • Comment on other people’s blogs: If you make comments on other blogs that you find interesting and valuable, you will be generating web traffic and high-quality backlinks. Once you have finished your posting, you should take the opportunity to search for other blogs on a similar topic. The more you do this, the more likely you are to gain new online connections.

Conclusion

Writing top-quality content and publishing it is only the beginning. Make sure that you work methodically and consistently.  It is like building a casino in the middle of the desert. If you don’t have anyone around you and you don’t tell anyone about what you are doing and how you can help them, all of your efforts will be for nothing. You need to take that blog article and work it until it pays off for you over and over again.

We are pleased to provide you with the insightful comments contained herein. For a free assessment of your online presence, let's have coffee.

 
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Author

  • Michael Cohn

    Michael Cohn is the founder and Chief Technology Officer (CTO) of CompuKol Communications. He has decades of experience in IT and web technologies. Michael founded CompuKol Communications to help small businesses and entrepreneurs increase their visibility and reputation. CompuKol consults, creates, and implements communication strategies for small businesses to monopolize their markets with a unique business voice, vision, and visibility. Mr. Cohn earned a Master’s degree in project management from George Washington University in Washington, DC; and a Master’s degree in computer science and a Bachelor of Science degree in electrical engineering from Fairleigh Dickinson University in Teaneck, NJ.

77 Responses

  1. Elisheva Rabinowitz says:

     

    Via LinkedIn Groups

    Group: Jewish Professionals
    Discussion: What to Do After Your Blog Has Been Published

    Great ideas. Since I just started blogging. Your advice is timely. Thanks, ER
    Posted by Elisheva Rabinowitz

  2. Craig Kelley says:

    Thanks for the tips Michael!  Regarding the status updates, that is exactly what we recommend.
    Thanks again,
    Craig

  3. Lester Salvatierra says:

    Good points in the article; I like concise text with direct bullets on what the important items are which really offers good value.

  4. fran says:

    It's funny how many ways we can use to get your message out to the masses. I agree with syndication methods. I have recently made these changes as part of my daily posts to the RSS feeds

  5. Steph says:

    I would be interested to know what sites you have your blog listed on?  Do you use blog directories?

  6. Cindy Freland says:

     

    Via LinkedIn Groups

    Group: AOL Small Business
    Discussion: What to Do After Your Blog Has Been Published

    Post it on your website and on Facebook. Do you have any other ideas?
    Posted by Cindy Freland

  7. Vera Chase says:

     

    Via LinkedIn Groups

    Group: "Write It Down"-A Website for Writers
    Discussion: What to Do After Your Blog Has Been Published

    This question is timely. I also have several Google Blogs and would like someone to kindly answer your question.
    Posted by Vera Chase

  8. John Fox says:

     

    Via LinkedIn Groups

    Group: Professional Writers
    Discussion: What to Do After Your Blog Has Been Published

    What an interesting question. I hope others will comment.
    Posted by John Fox – The Golden Rule Guy

  9. Jackie Cangro says:

     

    Via LinkedIn Groups

    Group: Creative Designers and Writers
    Discussion: What to Do After Your Blog Has Been Published

    Very informative post. Can you elaborate more on how to set up an RSS feed on a blog? I have a widget on my site, but is there something else I need to do?
    Posted by Jackie Cangro

  10. Jackie Dishner says:

     

    Via LinkedIn Groups

    Group: American Society of Business Publication Editors
    Discussion: What to Do After Your Blog Has Been Published

    Publicize it. Post a link on LinkedIn. Tell your friends about it on Facebook. Put it on your Twitter feed. Send an email link to your business associates who might be interested in reading what you have to say. And then visit other blogs that are relevant or related to yours and post comments. I mean, you want readers, right? That's how you get them.
    Posted by Jackie Dishner

  11. Karen Everett Watson says:

     

    Via LinkedIn Groups

    Group: Social Media For The Clueless
    Discussion: What to Do After Your Blog Has Been Published

    Great tips! I'd better get busy! Thank you!
    Posted by Karen Everett Watson

  12. Amina Chitembo says:

     

    Via LinkedIn Groups

    Group: ForbesWoman
    Discussion: What to Do After Your Blog Has Been Published

    Publish it and send the link to as many of your contacts as possible!
    Posted by Amina Chitembo MSc L&M FInstLM MInstF MIfL

  13. Cena Block says:

     

    Via LinkedIn Groups

    Group: NY/NJ Women & Minority Business Owners and Entrepreneurs
    Discussion: What to Do After Your Blog Has Been Published

    post via hootsuite on all my social media platforms with some kind of teaser message. The more compelling the post, the more action it gets. Time of day matters too. You need to test your following to see what's best! – Good luck!
    Posted by Cena Block

  14. Kathleen Blease says:

     

    Via LinkedIn Groups

    Group: Books and Writers
    Discussion: What to Do After Your Blog Has Been Published

    There are a few avenues to explore.

    First, post it on Facebook. If you do not have a fans page for your blog, you can use your personal page. Second, share it on Twitter. If you are using Blogger, you can use a "share" gadget which will appear at the end of each post, and you and other readers can post your article on Twitter, FB, and their own blogs.

    Finally, you might find it helpful to google blogs that are similar to yours and ask the blogger if they would be willing to post your article or link to it. In my field of Catholic writing, there are many blogs and websites that publish articles every day for Catholic readers, and they have picked up several of my posts.

    If you do your homework, you will find that there are many ways to promote your work. You already did the hard part of actually writing the piece, so the next step will be a little easier.

    Good luck!

    Kathleen Blease
    Kathleen's Catholic
    The Catholic Store (product reviewer)
    Posted by Kathleen Blease

  15. Alain Audet says:

     

    Via LinkedIn Groups

    Group: Business Consulting Buzz Group
    Discussion: What to Do After Your Blog Has Been Published

    Tell everyone about it, Facebook, Twitter, LinkedIn Groups, E-mail blast, etc…get the word out.
    Posted by Alain Audet

  16. Kathy Condon says:

     

    Via LinkedIn Groups

    Group: Strategy, Marketing & Innovation Forum
    Discussion: What to Do After Your Blog Has Been Published

    Publish on LinkedIn, Face Book and Twitter. Use Pingomatic. Redo a bit for EzineArticles if applicable. Then keep my eyes open for other ways to reuse it. Keep it as a possible chapter in next book.

    Posted by Kathy Condon

  17. Madcom says:

     
     
    I read this with great interest. It is very comprehensive. Good article.
    The only small thing to add would be using specific content sites such as Digg, Technorati, etc to get recognition and links to the blog.

  18. Edward Clower says:

     

    Via LinkedIn Groups

    Group: CXO Community
    Discussion: What to Do After Your Blog Has Been Published

    I make sure that the blogs I trade links with are informed of the update. I go out to other blogs that are covering similar content and leave a comment that mentions my post. I do the same with electronic trade publications. And if it is particularly important, I talk to a social media consultant I know and trust.
    Posted by Edward Clower, CISSP

  19. Sharon Rosen says:

     

    Via LinkedIn Groups

    Group: Jewish Professionals
    Discussion: What to Do After Your Blog Has Been Published

    Thanks Michael! Good tips for a novice like me who just launched a blog several months ago.
    Posted by Sharon Rosen

  20. Deborah Nixon says:

     

    Via LinkedIn Groups

    Group: Harvard Business Review
    Discussion: What to Do After Your Blog Has Been Published

    Good article. Thanks for publishing this. Yes, the marketing piece is crucial. I hired a virtual assistant for that reason- she posts on my LI groups and to twitter etc. Very time consuming- but valuable.
    Posted by Deborah Nixon, PhD

  21. WJ (Bill) McEntee says:

     

    Via LinkedIn Groups

    Group: Finance Club
    Discussion: What to Do After Your Blog Has Been Published

    Having read thru the article, a succinct capsulation ow what to do next. Great easy to digest info for those of us just getting going in this area. Tks for the pointers.
    Posted by WJ (Bill) McEntee

  22. Mihi Sinclair says:

     

    Via LinkedIn Groups

    Group: Harvard Business Review
    Discussion: What to Do After Your Blog Has Been Published

    Thank you. We have a blog site as part of our website set up and it does take a lot of work to maintain it. We also get a lot of spam. Understanding the underlying dynamics of a blogsite is key to making it both worthwhile expending the energy to maintain and to reach the targeted audience. Again, thanks for the insightful article.
    Posted by Mihi Sinclair

  23. Alexandra Leonova says:

     

    Via LinkedIn Groups

    Group: Web Developer & Graphic Designer
    Discussion: What to Do After Your Blog Has Been Published

    Is your blog optimized with keywords? Create an intreiging title that would start a discussion on social network sites. If you know who is your audience, go to forums and post link to your blog and ask them to comment etc.
    Posted by Alexandra Leonova

  24. Debra Chapoton says:

     

    Via LinkedIn Groups

    Group: Writers
    Discussion: What to Do After Your Blog Has Been Published

    Write more! And get lots of followers, especially the ones that subscribe to your blog, so you can post more of your wonderful articles and touch the world. One way to do that is to have a "giveaway". Good luck.
    Posted by Debra Chapoton

  25. Alice Stelzer says:

     

    Via LinkedIn Groups

    Group: Freelance Editing Network
    Discussion: What to Do After Your Blog Has Been Published

    I am rather new to this platform way of thinking but I believe once my blog is published I will talk about it on Facebook and provide a link and do the same with the other elements of my platforn. Then look for discussions relevant to the subject matter and comment including a link to my blog.
    Posted by Alice Stelzer

  26. Karita Belloni says:

     

    Via LinkedIn Groups

    Group: Professional Writers
    Discussion: What to Do After Your Blog Has Been Published

    Very cool, thanks Carolyn! I am just getting started blogging so this is very helpful for someone in the early stages who wants to think forward.
    Posted by Karita Belloni

  27. Donna Hull says:

     

    Via LinkedIn Groups

    Group: Professional Bloggers
    Discussion: What to Do After Your Blog Has Been Published

    You should have a marketing plan for every post you write. Don't use the exact same sources every time, but they could include publishing a link on your Facebook page, linkedin profile, Facebook profile, twitter and stumble requests.
    Posted by Donna Hull

  28. Ed Fayette says:

     

    Via LinkedIn Groups

    Group: Professional Bloggers
    Discussion: What to Do After Your Blog Has Been Published

    Great article.
    I went my wordpress account (where I write all my articles) and saw that I could add RSS to my page
    .
    However it then asked me my referred URL. What would that be?
    And after I write an article, can I do this RSS thing then?
    As you can probably tell, I'm just not sure what this RSS is all about, I think that I should be using it, but just don't know where to even begin.
    Can you provide me with a step by step tutorial?
    Please advise when you have time.
    Ed

    Posted by Ed Fayette

  29. Kelly McCormick says:

     

    Via LinkedIn Groups

    Group: ForbesWoman
    Discussion: What to Do After Your Blog Has Been Published

    When a blog post goes live I send the link out via Twitter, Facebook and E-mail. I also contact people with a similar target market. I offer the link for them to send out via their social networks. It works. People are always looking for good content. They appreciate receiving quality info to share with their followers. FYI, it's a great way to extend your reach and expand your network.
    Posted by Kelly McCormick

  30. Kelly McCormick says:

     

    Via LinkedIn Groups

    Group: Business Writers of America
    Discussion: What to Do After Your Blog Has Been Published

    Thanks, Carolyn! That article was interesting and extremely timely for me. I am in the process of revamping my website, which will include my first ever blog.
    Posted by Candace Schuler

  31. Suzanne Parrott says:

     

    Via LinkedIn Groups

    Group: Books and Writers
    Discussion: What to Do After Your Blog Has Been Published

    @Kathleen, Bloggers for Dummies is a great book – even for the expert. I refer my clients to it all the time. The point is to remember your blog is your business – and it needs work. Get used to spending about 20 minutes each morning in Facebook, and then a few more on your blog. Post at least once / week. Then participate in discussions in your field. Don't just peddle your wares, but participate, offer help and suggestions. This builds a relationship and trust. — All the Best 

    Posted by Suzanne Parrott

  32. Kathleen Blease says:

     

    Via LinkedIn Groups

    Group: Books and Writers
    Discussion: What to Do After Your Blog Has Been Published

    Suzanne's right. (I'm assuming that she's addressing Kathleen Hockey). I started out using Bloggers for Dummies, and it was a great place to begin. And, yes, the blog is like a business. I try to remember that it represents who I am as a professional, first and foremost. I've also been blessed with help from other bloggers, all of them were strangers at first. I contacted them cold with lots of questions, and each and every one of them were very helpful and encouraging. I'm trying to do the same in return, paying it forward.

    Kathleen Blease
    Kathleen's Catholic
     
    Posted by Kathleen Blease

  33. Laura Holborow says:

     

    Via LinkedIn Groups

    Group: B2B Social Media
    Discussion: What to Do After Your Blog Has Been Published

    We publicise our corporate blogs on LinkedIn; Twitter and in our fortnightly newsletter. If the blog has been written by a member of staff who has their own twitter account too then they are encouraged to promote it to their own followers too.
    Posted by Laura Holborow

  34. John Sonnhalter says:

     

    Via LinkedIn Groups

    Group: Social Media University Online
    Discussion: What to Do After Your Blog Has Been Published

    I re-purpose blog posts on my facebook,linkedin and twitter pages. One of my best sources of generating traffic back to my blog.
    Posted by John Sonnhalter

  35. Brian Loebig says:

     

    Via LinkedIn Groups

    Group: Social Media University Online
    Discussion: What to Do After Your Blog Has Been Published

    Good advice Michael. I hadn't thought about putting a blog link in my email signature. 🙂
    Posted by Brian Loebig

  36. William Winston says:

     

    Via LinkedIn Groups

    Group: MCCC – Morris County Chamber of Commerce
    Discussion: What to Do After Your Blog Has Been Published

    Thanks, Mike. This is great info. I have been planning to start a blog for my work as a divorce mediator. This helps much. Thanks. Will
    Posted by William Winston, CFRE

  37. Cynthia J. Starks says:

     

    Via LinkedIn Groups

    Group: The Greater IBM Connection: IBM's alumni program for past and present IBM employees
    Discussion: What to Do After Your Blog Has Been Published

    This is really excellent and helpful content. I've been blogging for almost 2 years and I haven't implemented some of these good ideas. I will now! Thanks so much.
    Posted by Cynthia J. Starks

  38. Johanna Kemppinen says:

     

    Via LinkedIn Groups

    Group: B2B Social Media
    Discussion: What to Do After Your Blog Has Been Published

    You should carefully "advertise" your blog to your internet connections. Send a tweet in Twitter "I just wrote about…", add a mention to your Facebook-page etc. Use your contacts and tell people about your marvellous text. Do not shout aloud, just get them curious about your text and thoughts.

    But do also rememeber to read what your colleagues, friends and other contacts in internet are writing. Read their blogs and comment them, mark yourself as reader to their blogs and they shall follow your blog as well.

    It's all about sharing, listening and comments – just like IRL.
    Posted by Johanna Kemppinen

  39. Esther Shaanan says:

     

    Via LinkedIn Groups

    Group: Jewish Professionals
    Discussion: What to Do After Your Blog Has Been Published

    thanks for the helpful information. I've been paying more attention to this issues raised in the article, and can already see more traffic.
     
    Posted by Esther Shaanan

  40. Rachael Bliss says:

     

    Via LinkedIn Groups

    Group: Consultants Network | North America
    Discussion: What to Do After Your Blog Has Been Published

    Share on Facebook and Twitter. I also have a widget that I can click that is at the bottom of my blog. This shows other blogs or articles on the same subject. I then promote it on those sites, if I have time. Sometimes this is frowned upon, but other times I'm thanked for sharing it. BlogCatalog is also a good place to promote your blog. You can also post it on other sites, such as OpenSalon. Do lots of cross-promoting, and get your blog listed on your regional major sites. Just a few ideas.
    Posted by Rachael Bliss

  41. Alex Osenenko says:

     

    Via LinkedIn Groups

    Group: Social Media Marketing
    Discussion: What to Do After Your Blog Has Been Published

    if you build it, they will come 🙂
    Truly not the case, unless you keep building until searches find you, then, slowly, they might come.
    I'd say one of the best things one can do to promote their best blog article is join relevant conversations on Twitter, Facebook and Linkedin, provide own insight and subtly promote the article, which address the particular issue in question.
    Posted by Alex Osenenko

  42. Alex Osenenko says:

     

    Via LinkedIn Groups

    Group: Social Media Marketing
    Discussion: What to Do After Your Blog Has Been Published

    Another good one is to submitting to relevant trade publications
    Posted by Alex Osenenko

  43. Sheri Bell says:

     

    Via LinkedIn Groups

    Group: Guerrilla Marketing Tips for Small Businesses
    Discussion: What to Do After Your Blog Has Been Published

    It often feels more working promoting than writing, Michael! Good tips.
    Posted by Sheri Bell

  44. Sharon Silver says:

     

    Via LinkedIn Groups

    Group: Guerrilla Marketing Tips for Small Businesses
    Discussion: What to Do After Your Blog Has Been Published

    It is more work, or should I say different work. People who think that posting is all there is to it usually get no, or very little, exposure. I was told to find an influencer. Someone who has a large site and needs your wisdom. Partner with them and have them post your articles. The exposure is amazing. Good luck and I hope this helps.
    Posted by Sharon Silver

  45. Michael Maynard says:

     

    Via LinkedIn Groups

    Group: The Blog Zone – A community for bloggers
    Discussion: What to Do After Your Blog Has Been Published

    Publicise it; of course.
    Posted by Michael Maynard

  46. Craig Reardon says:

     

    Via LinkedIn Groups

    Group: B2B Marketing
    Discussion: What to Do After Your Blog Has Been Published

    Thanks Michael. My posts have about a half dozen 'lives'. It is published first on expert sites like Hotfrog small business hub and Australia's Smart Company (different posts for each). Pending its publication rights, I then add it to my website. I then email it to my list. I then create a link to the story on my site and post it on about ten different LinkedIn Groups, Twitter and Facebook. Then I take a deep breath and start thinking about the next one!
    Cheers, Craig
    Posted by Craig Reardon

  47. Marie Jonsson-Harrison says:

    Thank you so much for an informative blog and I have found a lot of the comments from others very helpful too.  If anyone has any other ideas for where to post an art blog let me know.  (not a technical art blog more a quirky story based one with colorful artworks.     Love Marie xx

  48. Alex Masycheff says:

     

    Via LinkedIn Groups

    Group: The Content Wrangler Community
    Discussion: What to Do After Your Blog Has Been Published

    After a blog post is published, I promote it in social media, including LinkedIn, Facebook, and Twitter. If this is a post in my professional blog, I post it to updates and relevant groups in LinkedIn and Twitter. If this is a post in my personal blog, then Facebook works better.

    What is important, though, is to find a way to measure efficiency of each tool you use to promote your blog. Even if you posted a post in tens of LinkedIn groups and shared it to all your contacts, it doesn't necessarily mean an increase in traffic to the blog. This may be caused by many reasons: the headline wasn't catchy enough, or you posted it in wrong groups and shared with wrong people, or did it in wrong time, or maybe just this specific social media tool is not where your audience gathers, etc.

    So measuring of how you are promoting your blog post and adjusting your promotion campaign is not less important than the promotion itself.
    Posted by Alex Masycheff

  49. Marc Teatum says:

     

    Via LinkedIn Groups

    Group: AssociationofWriters.com
    Discussion: What to Do After Your Blog Has Been Published

    Forgive me, but blogs are Posted…books are Published. In both cases, however, the next step is marketing and promotion. Unless you alert people to your writings, assuming you want your work read and considered, what you have is the literary version of a tree falling in a forest. E-blasts, FB, comments on on-line discussion groups such as this are just the basic steps needed to draw traffic to your blog and build exposure. 
    Posted by Marc Teatum

  50. Chuck Wheeler says:

     

    Via LinkedIn Groups

    Group: Books and Writers
    Discussion: What to Do After Your Blog Has Been Published

    Keep posting regularly. Add good quality content.
    Register your blog with
    http://pingomatic.com/
    and every time you update your blog, open the page Pingomatic sends you – it automatically notifies Google Blog Search and several other big blog search engines.
    Make sure your blog is being crawled by Google so you can use Google's analytical tools.
    Good luck

    Posted by Chuck Wheeler

  51. Kevin Singel says:

     

    Via LinkedIn Groups

    Group: Outsourcing Executive Expertise
    Discussion: What to Do After Your Blog Has Been Published

    1. Send a link to several friends/colleagues who would have something relevant to add to your blog…get a conversation started online (like this of course!). Explicitly ask them to add their comments so they avoid getting shy.

    2. once a few people have commented, go to industry sites (several) related to what you wrote about and post a link to your blog with a teaser about the topic..inviting the broader public to read and comment.

    3. Respond to the comments yourself, inject new ideas and synthesis into the comment stream.

    4. celebrate your newfound fame/infamy with a fellow blog-geek!
    Posted by Kevin Singel

  52. Bob Long says:

     

    Via LinkedIn Groups

    Group: AssociationofWriters.com
    Discussion: What to Do After Your Blog Has Been Published

    Readers can be apathetic. They probably agree with you or are too tired to take anything seriously. Challenges, without looking like challenges, can raise interest. I ask myself "Why would anyone want to read what I write?" The answer is "Information because of my lengthy experience." If you have no experiences, your story will be fantasy to most.
    Posted by Bob Long

  53. Jacqui Murray says:

     

    Via LinkedIn Groups

    Group: AssociationofWriters.com
    Discussion: What to Do After Your Blog Has Been Published

    Hey Marc, Carolyn could have meant published on Kindle. Mine are. What I do is count all those pennies as they roll in.
    Posted by Jacqui Murray

  54. Marc Teatum says:

     

    Via LinkedIn Groups

    Group: AssociationofWriters.com
    Discussion: What to Do After Your Blog Has Been Published

    I hear you about counting the pennies. Kindle or Nooks are delivery platforms, just like a paperback version of a hardcover. Same content, different price. My book will be released in late summer sometime and KindleNook will just be another way to get it to my audience. I still think of blogging as a public diary, not really as a publishing event.
    Posted by Marc Teatum

  55. Jacqui Murray says:

     

    Via LinkedIn Groups

    Group: AssociationofWriters.com
    Discussion: What to Do After Your Blog Has Been Published

    To me, its a marketing venue. I share enough I hope readers will be intrigued enough to buy more. The metrics for verifying this, though, are suspect.
    Posted by Jacqui Murray

  56. Kathy Scott says:

     

    Via LinkedIn Groups

    Group: ForbesWoman
    Discussion: What to Do After Your Blog Has Been Published

    Kelly, can you explain more about who you send your post to and, do you allow it to be republished?

    Twitter provides me with the most traffic and remember to post the link multiple times in different dayparts, don't just tweet it once and forget it. Also, consider an account with Stumbleupon and Digg to help promote your site as well.
    Posted by Kathy Scott

  57. Bob Long says:

     

    Via LinkedIn Groups

    Group: AssociationofWriters.com
    Discussion: What to Do After Your Blog Has Been Published

    Spikes mean nothing to me without sales. It is just self-gratification. I make my living by writing. If what I write doesn't sell, I have failed. Failure can be instructive, but too much instruction means No Eating. 60%, according to a new survey, of people can't watch TV without going to their phone. How much buying are they going to be doing while watching TV? It seems "insane" to me to write and then hopefully find an audience; if that doesn't work, write something else. The main problem with blogs is that too many writers are looking for people to agree with them or to try to make money from them–content is King seems to escape them. Try finding something unique AND interesting.
    Posted by Bob Long

  58. Santa Claus says:

     

    Via LinkedIn Groups

    Group: AssociationofWriters.com
    Discussion: What to Do After Your Blog Has Been Published

    I am set up with @addthis and I immediately post it to FB, Twitter, Google, Stumble Upon, and so on. I am just getting into the social media side, but I always see an instant spike in the visitors to my website.
    Posted by Santa Claus

  59. Margaret Chula says:

     

    Via LinkedIn Groups

    Group: AssociationofWriters.com
    Discussion: What to Do After Your Blog Has Been Published

    I write my blog in the spirit of a writing practice—essay writing illustrated with photographs. I get great pleasure in doing this. After posting a new blog, I note something about it on FB ("Great place to go…."). People I don't know write to me. They also go to my website. It's about building community. Not everything is about money. Of course, I don't support myself by sales from my small press. It's unreasonable to expect that unless you happen to be a best selling author.
    Posted by Margaret Chula

  60. Santa Claus says:

     

    Via LinkedIn Groups

    Group: AssociationofWriters.com
    Discussion: What to Do After Your Blog Has Been Published

    Nice dissertation, Bob. But just as a furniture maker cannot sell a stick without customers, so it goes here. And you are saying they are mutually exclusive and they are not. You must find a customer before you can sell and before you can say you've been read. And yes, I am qute gratified that people want to read what I write

    Oh – and by the way – I eat quite well, thank you.
    Posted by Santa Claus

  61. Ashish Jadhav says:

     

    Via LinkedIn Groups

    Group: Search Engine Watch
    Discussion: What to Do After Your Blog Has Been Published

    Optimized that blog with perspective of SEO and make it more visible on internet.Which enhance your reputation and help you to create pool of customer
    Posted by Ashish Jadhav

  62. Stacey Bandfield says:

     

    Via LinkedIn Groups

    Group: Guerrilla Marketing Tips for Small Businesses
    Discussion: What to Do After Your Blog Has Been Published

    Great ideas, especially for those of us who are new to the blogging word. Adding your most current blog post to your signature line is a fabulous idea. Thanks for sharing this!
    Posted by Stacey Bandfield

  63. Pam Noreault says:

     

    Via LinkedIn Groups

    Group: The Content Wrangler Community
    Discussion: What to Do After Your Blog Has Been Published

    You share it with friends and you Tweet about it. Put a link to it on your website. Share it on LinkedIN. If the blog really helps others, there's no reason why you shouldn't share your insights.
    Posted by Pam Noreault

  64. Kelly McCormick says:

     

    Via LinkedIn Groups

    Group: ForbesWoman
    Discussion: What to Do After Your Blog Has Been Published

    Hi Kathy,

    To clarify, I am talking about contacting other bloggers who have a similar target market. Let them know the title and content of your post. If it's of interest they can repost it, or write a post on the same topic and reference your content with a link. And yes, I've given permission for people to republish my articles etc., if they credit me and give a link back to my site/blog. I do the same for others.
    Posted by Kelly McCormick

  65. Lillian Lincoln Lambert says:

     

    Via LinkedIn Groups

    Group: ForbesWoman
    Discussion: What to Do After Your Blog Has Been Published

    Great information. I will use some of the suggestions. Anyone using WordPress? How do you handle comments?
    Posted by Lillian Lincoln Lambert

  66. Yen Ooi says:

     

    Via LinkedIn Groups

    Group: "Write It Down"-A Website for Writers
    Discussion: What to Do After Your Blog Has Been Published

    I generally announce a blog or website update on Facebook and Twitter. I will try announcing it here on Linked-In too, to see if it generates any further interest. The best reaction I have had was when a friend in publishing retweeted my update, and my website had over a hundred hits within a few days.

    Hope this helps… and if you or anyone else have any other tips, that would be great!
    Posted by Yen Ooi

  67. Coral Russell says:

     

    Via LinkedIn Groups

    Group: "Write It Down"-A Website for Writers
    Discussion: What to Do After Your Blog Has Been Published

    Ping-0-Matic!, Reddit, Twitter, Facebook, and Linkedin have been the best promoters for me. 🙂
    Posted by Coral Russell

  68. Pete Heck says:

    Great article!  All the things you mention above are necessary in order to increase and retain traffic to your site.  Quality content, SEO, networking and social media are the keys to success.  We have had tremendous success with StumbleUpon.  It does drive your bounce rate up, but if used properly it will gain you some good traffic.
    I have yet to explore linked in, digg, and now we have Google+1.  It's a lot of work, but like anything if you work hard it, it can be successful.
    Cheers,
    Pete

  69. Jordan says:

    Thanks for the great read! I found your article through you commenting on BNET. It just ties into what you've said here about commenting on others blogs! Good work!
     

  70. lansing_auto_repair says:

    I can see where you are going with this post and some of us who blog do it for different reasons. Many times blogs are in existence for purely  seo reasons and may not be intended to have a large following. I also have found for myself I run out of time and solid ideas to blog about. I may have a good run for a few weeks then nothing.
    Instead of stealing someone else's blog idea or posting something worthless to read I would rather not post at all.

  71. Cody W Urban says:

     

    Via LinkedIn Groups

    Group: "Write It Down"-A Website for Writers
    Discussion: What to Do After Your Blog Has Been Published

    Is ping-0-matic! comparable to ping.fm? I use that site to blast my stuff everywhere in one simple shot.
    Posted by Cody W Urban

  72. Charles Wooten says:

     

    Via LinkedIn Groups

    Group: "Write It Down"-A Website for Writers
    Discussion: What to Do After Your Blog Has Been Published

    If your blog mentions a book you've written, then the person reading your blog might be interested in obtaining a copy of it, right?-So, you should tell your e-mail address ; then they can follow thorugh with a request.-Then, you supply instructions.
    Posted by Charles Wooten

  73. Ann H. Shea says:

    Excellent ideas for maximizing the reach of the time and energies invested in blogging, in both the original post and all the people who weighed in. I'm copying this URL into some notes on blogging best practices to reference again, and will tweet to share the good ideas.
    I generally post a link through twitter on the appropriate account (I have a couple), and also sometimes post to a Facebook group I maintain or LinkedIn group IF RELEVANT! 🙂

    Most regular bloggers know this, but if you're using WordPress, you need a spam blocker plug in, like Akismet.

  74. Ann Shea says:

     

    Via LinkedIn Groups

    Group: Social Media For The Clueless
    Discussion: What to Do After Your Blog Has Been Published

    Find a hashtag for the topic and tweet about it! Hopefully one is plugged into to virtual and real network of people that share your interests that you can share it with. I'm still getting my feet wet, so I'm glad for other people's ideas! (BTW, just visited the your entry and will post a comment and tweet it.)
    Posted by Ann Shea

  75. Adam @ SEO Reseller says:

    One of the most powerful and misunderstood mechanisms of a blog is its RSS feed. This simple syndication method allows you to automatically feed your blog's content to many different places, including many social networking sites.