There are many different ways to separate yourself from the crowd when it comes to blog writing. One of the most effective ways is through humor. People love humor and generally react to it with interest.
Making use of humor in blog writing is in no way about selling directly. However, it is all about being engaged with your readers, enhancing your brand, and managing what you do in the most effective way possible. When you use humor in your blog writing, you don’t need to hit your readers over the head with it. You can be subtle as long as your content is interesting and attracts your readers. You can use any type of humor you like, provided that you confine it to your particular niche or industry.
The attraction of humor in writing
Humor is an excellent way to break up content that might otherwise be extremely dry. What tends to happen to writers who are tackling serious subjects is that they feel that they need to take themselves so seriously that they forget to make their writing interesting. That concept might be totally fine for the person doing the writing; however, it is not so fine for the person doing the reading. A good way to lighten up your writing approach is to smile as you are writing. Your writing will stand out if you use humor to captivate. An effective approach to your writing is not just to write about what you know well but strive to write about what you want to know better. That will make your writing a pleasure to read for others.
As you are writing, it is very important to try to put yourself in the shoes of the reader. You will want to give your readers the opportunity to get to know you on a human level. The more you allow them to know you, the more they will want to know you. One disadvantage that people who share online relationships have is that they generally can’t see or hear each other. Of course, it is very hard to understand emotions at times through written content.
Making your blog writing humorous
If you inject humor into your writing, you will most likely be attracting many more people than if you have not humor in your writing. There are many reasons to use humor, which will have very positive results.
- Making your readers happy: Life is difficult enough for most people. The last thing that anyone wants is to read content that does not allow them any break from their everyday issues. Humor in your writing will provide them with that break and make them feel entertained.
- Using humor to teach: One of the main goals of your blog writing is to provide material that is educational for others. There is a great likelihood that whichever points you want to get across and cause to stick, your readers will remember if you use humor.
- Avoiding dryness: If you use humor in writing, there is no chance that your content will be boring to others.
- Standing out in the crowd: Your readers will remember you and identify with you if you use humor in your writing.
- Connecting on a human level: Humor allows your readers to identify with you on a human level. There are some experiences and feelings that all humans have in common.
- Humor sells: There is nothing more attractive to readers than reading something that makes them smile and feel good. It doesn’t get any better than that.
Humor in blog writing is an excellent approach if you want to be remembered for what you think and say and if you want to foster relationships with your online connections that will last indefinitely. Human beings share all kinds of basic qualities and senses of humor are definitely at the top of the list. So, start writing in a creative, funny, and compelling way and you will draw people to your blog like bees to honey.
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About the Author.
Carolyn Cohn is the Chief Editor of CompuKol Communications LLC. Mrs. Cohn has a wealth of experience in business writing as well as having a strong editorial background. She manages all of the company’s writers, journalists and editors as well as writing, editing and publishing several business articles a week on a consistent basis, which are syndicated globally.
Mrs. Cohn has run several editorial departments for other companies. She has over 25 years of editorial experience and her expertise covers a wide range of media, such as online editing, and editing books, journal articles, abstracts, and promotional and educational materials.
Throughout her career, Mrs. Cohn has established and maintained strong relationships with professionals from a wide variety of companies. The principle that governs her work is that all words need to be edited.
Mrs. Cohn earned a Bachelor of Arts degree in English from the State University of New York (SUNY) at Buffalo.
Mrs. Cohn is a member of the American Medical Writers Association (AMWA).