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Writing Concise and Compelling Social Media Content

Published on January 8, 2015 By Carolyn Cohn

When it comes to your social media efforts for your business, it is very important that you understand how critical social media is to your marketing efforts and how those efforts will impact your business’s success. Of course, most likely, you are an extremely busy person and there are so many things on any given day (and any given week) that are above your social media efforts on your priority list. Continue reading

Overcoming Writer’s Block and Writing Great Content

Published on December 26, 2013 By Carolyn Cohn

Your blog content (and any online content, in general) serves many purposes. One of the most fundamental purposes that it serves is that it helps you to build relationships with your online connections. If your content can affect your readers on a personal, emotional level, they will want to interact with you further. Continue reading

Is Blogging Heaven or Hell?

Published on November 2, 2013 By Carolyn Cohn

Everyone who blogs experiences a blogging nightmare at one point or another. Of course, if you have every written a blog post, you know that there is a lot more to blog writing than meets the eye. It takes planning, writing carefully, and sharing your content with the right people. Continue reading

Writing Unique, Enticing Content

Published on October 31, 2013 By Carolyn Cohn

As a business owner who understands the importance of sharing content online, you also understand how critical the uniqueness of your content is to your success. If your content is unique, it will entice other people and make them want to interact with you in a very profound manner. Continue reading

How to Use Your Brand Story Effectively

Published on October 22, 2013 By Carolyn Cohn

You must understand at this point that you will not get others to pay attention to what you are doing if you don’t share your story. Your story will serve many different purposes. One of the most basic of those is that it makes you human. Continue reading

Are you truly a blogger?

Published on August 27, 2013 By Carolyn Cohn

If you are just beginning to get involved with social media, and blogging in particular, and you aren’t sure how to get started as well as whether you can really make a success of it, there are certain things to consider. Continue reading

Giving Your Old Content New Mileage

Published on April 20, 2013 By Carolyn Cohn
This entry is part 3 of 4 in the series eBook Marketing

By now, you have so much content on your website. You don’t want to waste it. Using it once and then moving on doesn’t seem very efficient. You need to take old content and use it in innovative ways. Continue reading

Writing Effective LinkedIn Headlines

Published on February 7, 2013 By Carolyn Cohn

Many people now understand that LinkedIn is an important social media tool for business. There are many different elements that make up your profile. One of those elements that is critical and often disregarded is the headline. Continue reading

Writing Perfect Content for Your Business

Published on January 3, 2013 By Carolyn Cohn

No doubt, you have heard that “Content Is King” more times than you would like to admit. Annoyance aside, it it absolutely true when it comes to social media success for business. However, it is imperative that your content’s perfect. Continue reading

Writing Compelling Business Blogs

Published on December 29, 2012 By Carolyn Cohn

If you have a business blog, you understand what a challenge it is at times to constantly come up with fresh and exciting content on a regular basis. It forces you to be creative, innovative and compelling at once. Continue reading

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