Tag Archive

Keeping Your Online Audience Interested

Published on November 21, 2013 By Michael Cohn

It is very important for you to do everything in your power to keep your target audience interested in what you are doing and what you are selling. If your web presence (website and other elements) are not aesthetically appealing, people will not be interested enough to stay. Continue reading

Make Your Website Marketable

Published on April 13, 2013 By Michael Cohn

Content is king! How you express the words makes all the difference to your business. Additionally, you need to consider how your web pages relate to your entire strategy and how to leverage it to its full potential. Continue reading

Redesigning or Building Websites With Content Marketers

Published on March 14, 2013 By Michael Cohn

It is common knowledge that search engine optimization (SEO) is a critical part of a business’s success online. When the content marketing plan is written, the SEO should be an essential part of the plan. Redesigning websites also apply. Continue reading

Managing Your Online Reputation With a Strong Brand Image

Published on February 23, 2013 By Michael Cohn

As a business person, you are constantly striving to strengthen your professional reputation online and in person. It isn’t enough to simply have a good reputation. You need to constantly maintain your reputation and always work toward improving it. Continue reading

Benefits of Content Managed Websites

Published on January 12, 2013 By Michael Cohn

If you have a website or any other aspect of a web presence, you need to have it managed by a content management system (CMS). A CMS lets you publish, modify and edit content without changing any coding. Continue reading

Forging Stronger Business-to-Business Links With LinkedIn’s Company Pages

Published on December 20, 2011 By Allan Berger

LinkedIn now has more than 100 million professionals worldwide, potential clients for small businesses. If you have a LinkedIn profile, follow these steps to take advantage of recent changes to LinkedIn and create your Company Page today. Continue reading

Making Sure That Your Web Presence is Social Media Friendly

Published on October 22, 2011 By Michael Cohn

Your web presence is of vital importance to your business. It is a well-established fact that content is at the heart of your web presence. You need to write content and you need to share content with others easily. Continue reading

Leveraging the Web Presence of Your Business

Published on April 5, 2011 By Michael Cohn

Your business, no matter what you do, must be on social media today. However, the inane presence of your business on social media channels is not enough. You must learn what to do and what not to do to succeed. Continue reading

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