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Social Media Questions That Business Owners Ask

Published on December 27, 2011 By Michael Cohn

As a business owner, it isn’t necessarily easy to decide which social media channels work best for your business. There is so much information from which to choose and each one offers different innovative features. You need to choose wisely.

Forging Stronger Business-to-Business Links With LinkedIn’s Company Pages

Published on December 20, 2011 By Allan Berger

LinkedIn now has more than 100 million professionals worldwide, potential clients for small businesses. If you have a LinkedIn profile, follow these steps to take advantage of recent changes to LinkedIn and create your Company Page today.

Building an Inbound Marketing Strategy

Published on December 17, 2011 By Michael Cohn

You are used to traditional marketing but people are talking about inbound marketing. With traditional marketing, you pursue your customers. With inbound marketing, you get your customers to come to you. Because they come to you willingly, they are prequalified.

Heredity Influences Your Approach to Social Media

Published on December 13, 2011 By Jonathan Cohn

When it comes to online interactions, just like any other interactions, your personality is a strong influence on your ability to be successful. Your personality, with all of its traits, is a huge influence on how others respond to you.

Driving Traffic With Off-Page SEO Tactics

Published on December 10, 2011 By Michael Cohn

If you have any knowledge of what makes your web presence successful and effective, you know that search engine optimization (SEO) is an important part of it. There are different tactics that you can use. On-page tactics and off-page tactics.

Earning Valuable Attention for Your Business

Published on December 8, 2011 By Carolyn Cohn

There is a whole lot of online garbage that comes to you via the Internet. When you get garbage, your first inclination is to press the “delete” button ASAP. On the other side, you want your content to be valued.

Praising Twitter as it Deserves

Published on December 6, 2011 By Michael Cohn

There are many really great reasons for you to be active on Twitter. By now, you realize that Twitter is a wonderful business tool that will help you to become even more successful in your business. Let’s discuss the advantages.

Educating Our Children About Social Media

Published on December 1, 2011 By Carolyn Cohn

There are all sorts of social media tools that are made especially for our younger population. It is a really excellent idea to get our children used to using social media from early on.

Doing Fabulous Facebook Marketing

Published on November 29, 2011 By Michael Cohn

Millions of people use Facebook for business and for pleasure. You realized long ago that Facebook can be leveraged very effectively for business and you have reached out to many people through Facebook. People who are worth the interaction.

Getting Back to Basics With Social Media

Published on November 26, 2011 By Michael Cohn

Social media has been around in one form or another for a very long time. The advances in technology are astounding at times and seem complicated. It’s time to get back to basics.