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Use SEO as a Tool to Satisfy Clients

Published on February 4, 2012 By Carolyn Cohn

Search Engine Optimization (SEO) is an extremely valuable tool to give to your clients so that their business capabilities are enhanced and so that they have a greater chance of succeeding through their online business capabilities and interactions.

SEO: What it is. What it Does.

Published on January 26, 2012 By Allan Berger

If you have a website or are researching websites, you’re sure to have heard the term SEO bandied about quite a bit. SEO stands for Search Engine Optimization. SEO techniques are used to improve the visibility and ranking of a website when people conduct a search on search engines such as Google, Yahoo, and Bing.

Driving Traffic With Off-Page SEO Tactics

Published on December 10, 2011 By Michael Cohn

If you have any knowledge of what makes your web presence successful and effective, you know that search engine optimization (SEO) is an important part of it. There are different tactics that you can use. On-page tactics and off-page tactics.

How to Select Keywords

Published on September 6, 2011 By Michael Cohn

Keywords are essential to your business. Without appropriate keywords, people won’t be able to find you because the search engines won’t list you. Therefore, if you want your business to succeed, you must use the most relevant keywords possible

What to Ask During a Website Assessment

Published on August 13, 2011 By Michael Cohn

Many people have a website. Fewer understand if their website is actually effective. Having it assessed to answer that question is an excellent idea. It is important to be prepared for the assessment with intuitive and effective questions

Picking an Intriguing Name for Your Startup

Published on December 18, 2010 By Carolyn Cohn

You have a great idea for your startup company. The idea of going into business for yourself has been brewing for a long time and you are finally ready to jump. The name of your company is key.

Optimizing Your YouTube Videos for Search Engines

Published on October 9, 2010 By Michael Cohn

It is common knowledge that online video marketing should be an essential part of your social media marketing campaign and your online videos must be optimized for search engines in the same way as your other online content.

Should You Design Your Website or Hire a Professional?

Published on October 7, 2010 By Michael Cohn

There are many web design platforms available nowadays that allow you to design your own website easily. Apparently, all you need is creativity and a web hosting company. It seems simple but is that really enough?

How to Drive Traffic With Off-Page Tactics

Published on August 26, 2010 By Michael Cohn

Driving traffic to your website is critical to the success of your business. There are many ways to drive traffic, including the use of on-page tactics and off-page tactics. This article will define both but will focus on off-page tactics.

SEO Mistakes: What to Do and Not Do

Published on August 5, 2010 By Michael Cohn

Search Engine Optimization (SEO), even after so much time, is still somewhat of an enigma. You are bombarded with information and you need to know exactly what to do so that the search engines love your website.