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The Influence of Social Media on Valentine’s Day

Published on February 11, 2010 By Michael Cohn

This year on Valentine’s Day, people are taking full advantage of all that social media has to offer to build on their special relationships.

How to Use Social Media Effectively

Published on January 6, 2010 By Michael Cohn

Simply by being on social media sites does not necessarily mean that you are using them effectively. The following is a list of social media red flags as far as proper and effective use is concerned:

Reflecting on Social Media Marketing in 2009

Published on December 23, 2009 By Michael Cohn

2009 was a great year for social media marketing and how far we have come. There are so many success stories to be proud of and to celebrate.

Key Strategies for Implementing Social Media Marketing

Published on August 15, 2009 By Robert Sachs

The exponential growth of social media websites in the last few years presents a new and exciting opportunity for small businesses to get increased exposure and grow their pool of potential customers. Sites such as Facebook, Twitter, and LinkedIn enable small businesses to build visibility quickly, which, in turn, can route more traffic to a business website and increase sales.

Using Social Media to Promote Your Business

Published on June 2, 2009 By Ariana Cohn

In an era of tweets, pokes and friend requests, keeping viewers attention to your Web site, which may not have features such as these, can be challenging. But learning how to use social media can be beneficial to your Web site and company in bringing traffic to your site and viewers interested in your products.