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Recognizing Affiliate Marketing Scams

Published on December 22, 2011 By Carolyn Cohn

Many people don’t truly understand affiliate marketing although they are familiar with the term. Affiliate marketing is marketing that rewards affiliates of a particular business as a result of that business’s marketing efforts. Some are legitimate and some are not.

Creating Sticky Branding for Your Business

Published on August 9, 2011 By Michael Cohn

In this world of quick messages and short, satisfying spurts of content, the immediate impression is the often the one that endures. If your branding is memorable, people will remember it forever. That is what sticky branding is. Branding that endures.

What You Should Know About QR Codes

Published on June 21, 2011 By Michael Cohn

There are many different ways that you can approach QR codes for your marketing strategy. Sometimes, it is hard to decipher which tactics, tools and practices work most effectively. With some education and experimentation, you will find what’s best.

Social Media Campaign Strategies – What Works

Published on June 9, 2011 By Marco Giunta

There is no shortcut to success. Social media is a continual effort that requires a lot of meticulous planning and a consistent effort toward the established objectives. Some of the effective strategies that can be made for social media campaign are as follows.

Flip.to – What it Is and Why You Should Consider it

Published on May 12, 2011 By Michael Cohn

Flip.to is a social media platform that uses “magnetic marketing” to attract customers. The platform helps businesses to establish all-encompassing, effective, reliable marketing campaigns by engaging guests and the social media channels that they rely on.

QR Codes and Social Media

Published on April 19, 2011 By Michael Cohn

People are talking about QR codes and QR marketing. QR codes are codes that allow you to tag on your mobile devices. They look like 2-D barcodes and the partnering of them with social media will cause a business revolution.

How to Promote Your Online Work Offline

Published on February 24, 2011 By Carolyn Cohn

You use social media to promote your business and you conduct business in person. Both are important for the success of your business. How do you provide your traditional promotion with a way to access your online promotion?

The Cost of Social Media

Published on February 3, 2011 By Michael Cohn

Businesses always seem to be giving away products and services in order to entice people into wanting to buy from them. Many offers are made through social media. The initial offer is free but what is the cost after that?

How to Write an Extraordinary Personal Brand Statement

Published on January 8, 2011 By Carolyn Cohn

Your personal brand statement is as unique as you are and having a compelling and exciting statement will open business doors for you like nothing else will. Your statement should connect you with whoever reads it.

What Is an Online Presence?

Published on December 25, 2010 By Michael Cohn

The terms web (or online) presence and website are often used interchangeably but they are very far from being the same thing. Web presence is the collective existence online of a company or individual. A website is one example.