Tag Archive

How Web Analytics Can Help Your Business

Published on March 26, 2013 By Mike LaLonde

One of the tenets of successful marketing is understanding and appealing to your customer. Knowing what they want and how to provide it can be the difference between staying ahead of the game and falling behind. Web analytics tools can be extremely powerful when it comes to increasing this understanding. Continue reading

Making the Most of Advanced Keyword Searches

Published on December 25, 2012 By Michael Cohn

You have been doing a great job of making your content buzz. You have an extremely large number of followers and many of your readers continue to read your content. Your keywords are working and your rankings are consistently high. Continue reading

How to Make Your Brand Stand Out Online

Published on October 16, 2012 By Traian Neacsu

In the virtual world, establishing a brand name has become one of the best ways to Google-proof your business. Like it or not, your business is now more dependent on Google organic search results than ever – Many Americans research products online and B2B decision makers begin their research on search engines when looking for new products or services for their company. Continue reading

Best Practices for Social Media Searches

Published on May 8, 2012 By Michael Cohn

You have a web presence and you need it to allow others to find you. That means that you need to optimize your presence with keywords and phrases and you need to share (and syndicate) large amounts of content. Continue reading

The When and Where of the Importance of Your Keywords

Published on February 18, 2012 By Michael Cohn

Keywords have been discussed many times before and will continue to be discussed well into the future. It is critical that your content is written for the write reasons. The keywords must be strategically placed at the most appropriate time. Continue reading

Finding Effective and Compelling Blog Topics

Published on November 5, 2011 By Carolyn Cohn

If you are going to continue to blog indefinitely, you are going to have to continue to come up with exciting, effective, and compelling topics that will hold the interest of your readers. Your creativity will be tested. Continue reading

How to Select Keywords

Published on September 6, 2011 By Michael Cohn

Keywords are essential to your business. Without appropriate keywords, people won’t be able to find you because the search engines won’t list you. Therefore, if you want your business to succeed, you must use the most relevant keywords possible Continue reading

Picking an Intriguing Name for Your Startup

Published on December 18, 2010 By Carolyn Cohn

You have a great idea for your startup company. The idea of going into business for yourself has been brewing for a long time and you are finally ready to jump. The name of your company is key. Continue reading

Optimizing Your YouTube Videos for Search Engines

Published on October 9, 2010 By Michael Cohn

It is common knowledge that online video marketing should be an essential part of your social media marketing campaign and your online videos must be optimized for search engines in the same way as your other online content. Continue reading

SEO Mistakes: What to Do and Not Do

Published on August 5, 2010 By Michael Cohn

Search Engine Optimization (SEO), even after so much time, is still somewhat of an enigma. You are bombarded with information and you need to know exactly what to do so that the search engines love your website. Continue reading