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Best Practices for Social Media Searches

Published on May 8, 2012 By Michael Cohn

You have a web presence and you need it to allow others to find you. That means that you need to optimize your presence with keywords and phrases and you need to share (and syndicate) large amounts of content.

The When and Where of the Importance of Your Keywords

Published on February 18, 2012 By Michael Cohn

Keywords have been discussed many times before and will continue to be discussed well into the future. It is critical that your content is written for the write reasons. The keywords must be strategically placed at the most appropriate time.

Finding Effective and Compelling Blog Topics

Published on November 5, 2011 By Carolyn Cohn

If you are going to continue to blog indefinitely, you are going to have to continue to come up with exciting, effective, and compelling topics that will hold the interest of your readers. Your creativity will be tested.

How to Select Keywords

Published on September 6, 2011 By Michael Cohn

Keywords are essential to your business. Without appropriate keywords, people won’t be able to find you because the search engines won’t list you. Therefore, if you want your business to succeed, you must use the most relevant keywords possible

Picking an Intriguing Name for Your Startup

Published on December 18, 2010 By Carolyn Cohn

You have a great idea for your startup company. The idea of going into business for yourself has been brewing for a long time and you are finally ready to jump. The name of your company is key.

Optimizing Your YouTube Videos for Search Engines

Published on October 9, 2010 By Michael Cohn

It is common knowledge that online video marketing should be an essential part of your social media marketing campaign and your online videos must be optimized for search engines in the same way as your other online content.

SEO Mistakes: What to Do and Not Do

Published on August 5, 2010 By Michael Cohn

Search Engine Optimization (SEO), even after so much time, is still somewhat of an enigma. You are bombarded with information and you need to know exactly what to do so that the search engines love your website.

Identifying Effective Keywords for Your Business

Published on October 17, 2009 By Michael Cohn

All businesses that want to establish sharp visibility on the Internet need to perform thorough keyword analysis as part of their search engine optimization (SEO) strategy.