Tag Archive

Identifying Popping Keywords for Twitter

Published on December 14, 2013 By Michael Cohn

There are definitely two schools of thought when it comes to the impact the Twitter has on a person’s business success. One thing that is definite is that the effectiveness of the keywords are critical to your success on Twitter, whether you like it or not. Advertising on Twitter is sometimes very effective. Continue reading

Successful SEO for Your Business Using Press Releases

Published on November 26, 2013 By Carolyn Cohn

Search engine optimization (SEO) has been an extremely important part of your social media marketing strategy. That has been the case for a long time and it is still the case. Your business’s rankings on the search engines are critical to your success. Press releases are a great vehicle to make that happen. Continue reading

Pay Per Click (PPC) Terms for Small Business

Published on September 14, 2013 By Mike LaLonde

Pay Per Click (PPC) marketing is a paid form of search engine marketing. PPC specifically refers to a model where you only pay based on actual clicks on your advertisement, directing the potential customer to your website. Continue reading

Understanding SEO Terms for Small Business

Published on September 5, 2013 By Mike LaLonde

Search Engine Optimization (SEO) is an important part of almost all online business plans. With the majority of Internet users going to search engines to find what they are looking for and more and more users searching for local business providers, if you aren’t ranking well organically, you are missing out on a lot of potential traffic. Continue reading

Designing Marketable Web Pages

Published on July 9, 2013 By Michael Cohn

Everyone knows that content is king but it is also important to ensure that your content is everything that it needs to be for your business and for the benefit of your online connections. It needs to solve problems. Continue reading

How Web Analytics Can Help Your Business

Published on March 26, 2013 By Mike LaLonde

One of the tenets of successful marketing is understanding and appealing to your customer. Knowing what they want and how to provide it can be the difference between staying ahead of the game and falling behind. Web analytics tools can be extremely powerful when it comes to increasing this understanding. Continue reading

Making the Most of Advanced Keyword Searches

Published on December 25, 2012 By Michael Cohn

You have been doing a great job of making your content buzz. You have an extremely large number of followers and many of your readers continue to read your content. Your keywords are working and your rankings are consistently high. Continue reading

How to Make Your Brand Stand Out Online

Published on October 16, 2012 By Traian Neacsu

In the virtual world, establishing a brand name has become one of the best ways to Google-proof your business. Like it or not, your business is now more dependent on Google organic search results than ever – Many Americans research products online and B2B decision makers begin their research on search engines when looking for new products or services for their company. Continue reading

Best Practices for Social Media Searches

Published on May 8, 2012 By Michael Cohn

You have a web presence and you need it to allow others to find you. That means that you need to optimize your presence with keywords and phrases and you need to share (and syndicate) large amounts of content. Continue reading

The When and Where of the Importance of Your Keywords

Published on February 18, 2012 By Michael Cohn

Keywords have been discussed many times before and will continue to be discussed well into the future. It is critical that your content is written for the write reasons. The keywords must be strategically placed at the most appropriate time. Continue reading

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