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Influence is NOT…

Published on April 18, 2013 By Deirdre Breakenridge

Today’s topic is influence. Because influence is often difficult to define, it is a good idea to determine what influence is not as well as what influence is. Understanding influence will help you to surround yourself with influencers who can help to make you a greater success. Continue reading →

Influencer Marketing – How to Harness It for Your Business

Published on August 14, 2012 By Matt Southern

Cutting through the noise and getting noticed in today’s marketplace is getting increasingly difficult. People aren’t trusting corporate advertising as much as they used to. They’re relying on word-of-mouth more than ever to make buying decisions. A new marketing phenomenon has emerged as a result of this change. Continue reading →

Building Meaningful Relationships With Influencers

Published on July 5, 2012 By Michael Cohn

Marketing to influencers is an important part of your business’s success. Strong relationships are at the heart of your professional success. Take it one step further and cultivate and maintain relationships with people who are influential in your Industry. Continue reading →

How to Connect With Influencers on LinkedIn

Published on June 23, 2012 By Michael Cohn

Networking for business is critical to your success. You find people with whom you can synergistically carve out a relationship that will be mutually beneficial and one that will stand the test of time. Connecting with influencers is key. Continue reading →

Achieving Influencer Status Online

Published on June 16, 2012 By Michael Cohn

There is much talk about finding online influencers who can help you to advance your business through your online interactions. On the other side, there are ways that you can become an online influencer also so that others can benefit. Continue reading →