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Converting Your Content Into Discussions

Published on March 16, 2013 By Carolyn Cohn

If you have a business, you must have an online content marketing plan. Whether your business is large or small, you still need to have a plan that’s organized and efficient. Your content needs to turn into discussions with clients. Continue reading →

The Benefits of Recycling Your Content

Published on November 24, 2012 By Carolyn Cohn

Content is definitely king; however, at some point, you may find that it becomes difficult to continually come up with new content on such a frequent basis. This is where recycling your old content can come in very handy. Continue reading →

Why Sharing Content Online Is Critical

Published on July 7, 2012 By Carolyn Cohn

By now, you understand, to some extent, the importance of not only providing excellent-quality content but also sharing your content with as many appropriate people as possible. The more you share your content, the greater your chance of getting noticed. Continue reading →

How Syndicating Your Content Grows Readership

Published on June 19, 2012 By Carolyn Cohn

As a blogger, one of your biggest concerns is obtaining as many high-quality readers as possible. That is how you measure the success of your blog. Writing and posting aren’t enough, however. Syndicating is a critical tool for readership boosting. Continue reading →

Truly Managing Your Social Media

Published on April 3, 2012 By Michael Cohn

Contrary to what you might think, it is not difficult to manage social media for business effectively. If you can commit to 20 to 30 minutes a day, you will be golden. It doesn’t take more than that for success. Continue reading →

Giving Longevity to Your Online Content

Published on March 31, 2012 By Carolyn Cohn

Content marketing (and content itself) is a basic, fundamental, critical contributing factor to the success of your business. It is at the heart of communications with your business connections and without it, you couldn’t relate with anyone on any level. Continue reading →

Content Creation Is so Much More Than Blogging

Published on March 27, 2012 By Carolyn Cohn

Many people are confused about the notion of what it means to blog versus what it means to create content. Think about the two as different sizes of plastic containers. Blogging fits neatly in the smaller container. Continue reading →

Effective Concepts for Your Blog

Published on January 24, 2012 By Carolyn Cohn

Your blog is for your business but it is also intended to grab the attention of your target audience, which is not such an easy thing to do. You need to write exciting and compelling content that captures their attention. Continue reading →

Turning Data Into Content Through Social Media

Published on November 22, 2011 By Carolyn Cohn

Data as it relates to your business can be used in several ways and serve many different purposes. From a marketing perspective, data can be turned into content and published and syndicated. Continue reading →

RSS Feeds for Your Blog – Long or Truncated

Published on November 15, 2011 By Michael Cohn

Your blog is extremely important to you and the Real Simple Search (RSS) feed is a critical part of the success of your blog. All blogs come with an RSS feed for your readers and you can choose truncated or not. Continue reading →