Tag Archive

How to Effectively Outsource Content Creation

Published on April 19, 2014 By Carolyn Cohn

As a person who is involved in marketing for your own business, you probably thoroughly understand how much is involved in marketing precisely so that your business becomes a greater success because of your efforts. There are several tools that you can use and only you can determine which ones work best for you. Continue reading

Using Infographics to Deliver Your Message

Published on April 15, 2014 By Richard Larson

Why have Infographics gained so much popularity over the last few years? The answer is because they visually represent a great deal of data in a way that is easy for us to understand and remember. The Internet and social media make it easy to share the Infographics and increase your reach. Businesses can relay many different types of statistics or promote their brand, products, or services using Infographics. Continue reading

Viralizing Your Visual Content

Published on April 3, 2014 By Michael Cohn

As a business owner who generates content professionally, your ultimate goal (besides selling your products and/or services) is to get your content to go viral. Of course, you are the one person who is not able to make that happen directly. You need to find a way to get other people to share it and promote it. Continue reading

Making Emotional Connections With Your Brand

Published on March 29, 2014 By Michael Cohn

It is common knowledge that, as a professional and as a business owner, if you don’t make an emotional connection with the other person, they will not buy anything from you. The same goes for your ability to form relationships with other people. If you can’t touch them emotionally, they won’t be interested in what you have to say. Continue reading

Generating Leads With Content Marketing

Published on March 18, 2014 By Michael Cohn

If you own a business, you are probably aware of the fact that content marketing is a necessity and contributes greatly to your professional success. On the other hand, your having an understanding that content marketing is necessary doesn’t necessarily mean that you understand how it will actually help you to generate leads. Continue reading

Guidelines for Google Authorship

Published on March 15, 2014 By Richard Larson

Google’s own authorship program is the latest technique that has been targeted by Google’s Webspam team. The Webspam team is devoted to ensuring that their search engine results pages return the best results possible. This includes removing spam or low-quality results. Continue reading

Developing Higher Performance Website Content

Published on March 11, 2014 By Carolyn Cohn

There is no doubt that you have a large number of competitors who do what you do. Your big issue is how to make your offerings stand out above everyone else’s. The secret lies with your online content. Continue reading

How to Promote Your Blog Posts Effectively

Published on February 27, 2014 By Carolyn Cohn

It is great that you are blogging for business. However, it is not enough to merely write your blogs. You need to promote your blog posts as well so that you get the most mileage out of them and so that you are able to leverage them effectively. Continue reading

Bouncing Back After Being Plagiarized

Published on February 15, 2014 By Carolyn Cohn

The more professional exposure you have, the greater your chances will be of being plagiarized. It makes logical sense that that would be the case. However, understanding the logic doesn’t make it any less painful if it happens to you. Continue reading

Blog Writing for Beginners

Published on February 13, 2014 By Carolyn Cohn

If you are just starting out in the online realm, it may be a little intimidating for your before you write your first blog post. It is understandable that you may feel that way; however, once you do it once, it will become much easier and your comfort level will go way up. Continue reading

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