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Calls to Action, What They Are and How to Use Them

Published on March 5, 2013 By LisaMarie Dias

If you have ever attended a presentation, webinar or class of mine, you will understand that calls to action (CTAs) in all of your content is critical. Whether it is a website homepage, an event invitation, a product landing page or an informative blog post, a CTA needs to be included. A call to action is just that, a call or request, to get the reader to take an action of some kind. Continue reading →

Compelling Your Visitors to Execute Your Call-to-Action

Published on July 14, 2012 By Carolyn Cohn

If your online content is not top notch, you will not be able to capture your visitors’ attention and entice them to read further. You only have 3 seconds to accomplish this. Getting them to accept your call-to-action is key. Continue reading →

Having a Great Call-to-Action

Published on April 26, 2011 By Michael Cohn

You have researched and learned how to write, publish and syndicate amazing content. You have compelling titles, magnetic teaser paragraphs, a rich body and an insightful conclusion. What about your Call-to-Action? Are your readers compelled to connect with you? Continue reading →