Tag Archive

advertising Analytics article marketing article submision article writing Blogs Branding Business Etiquettes Business Practices business relationships business strategies business web site Content Marketing content syndication Customer Relationships effective writing Email Marketing Facebook get your message across Inbound Marketing Internet Marketing keyword research lead generation Link Building LinkedIn marketing marketing writing Online Communication Online Marketing Online Reputation Reputation Management Search Search Engine Optimization SEO Social Media Social Media Marketing Social Media Monitoring Social Networking Twitter Web Content Web Design web page Web Traffic Generation Writing writing skills

Planning Your Online Activities for the Future

Published on May 7, 2013 By Michael Cohn

Now is the time to plan for the future. You need to make sure that you have a strategy in place so that you don’t have a gap in your work and in your progress going forward. Continue reading →

Reasons to Stick With Social Media

Published on April 30, 2013 By Michael Cohn

After all this time, you probably understand why social media is so important. However, if you have any doubt, there are several good reasons to stick with social media for your business. If you don’t, you will regret the outcome. Continue reading →

Converting Your Clients and Followers to Evangelists

Published on March 30, 2013 By Michael Cohn

Evangelists, by definition, are thought leaders who pave the way with their writing and their way of thinking. This not only applies to religious situations. It can also apply to business in a very profound manner. Continue reading →

Presenting a Compelling Business Story

Published on March 28, 2013 By Michael Cohn

Every business needs to have a definitive position and a compelling story. Customers won’t buy anything from you or even entertain the idea if you don’t have a story that touches them on an emotional level. It’s human nature. Continue reading →

Calls to Action, What They Are and How to Use Them

Published on March 5, 2013 By LisaMarie Dias

If you have ever attended a presentation, webinar or class of mine, you will understand that calls to action (CTAs) in all of your content is critical. Whether it is a website homepage, an event invitation, a product landing page or an informative blog post, a CTA needs to be included. A call to action is just that, a call or request, to get the reader to take an action of some kind. Continue reading →

Responding Constructively to Readers’ Reviews

Published on January 26, 2013 By Carolyn Cohn

If you have a web presence for business, everyone has access to your presence and people love to make themselves heard. Some of the reviews online will be positive and many will be negative. Responding effectively is critical to you. Continue reading →

Introducing Social Media to Older Business People

Published on January 24, 2013 By Carolyn Cohn

Social media has done wonders for businesses of all types. Most people are very comfortable with it. However, the older generation is often reluctant to get involved. If older business people used social media, they would love it. Continue reading →

Incorporating Graphics Into Your Online Content

Published on January 19, 2013 By Michael Cohn

Graphics are an important part of your online content. They make your articles more attractive and they draw readers to your content in a way that often works more effectively than if you merely had words on a page. Continue reading →

Sharing a Brand’s Enticing Story

Published on January 17, 2013 By Carolyn Cohn

Every brand needs to tell a story. You also need to convey the story in a compelling and irresistible way so that your audience is enticed into not only reading what you are sharing but also in reading further. Continue reading →

Efficient Use of Links in Emails

Published on January 15, 2013 By Carolyn Cohn

There is a great likelihood that you have links in the Emails that you send to your professional connections. It isn’t enough just to use links. You need to make sure that people click on those links and traffic increases. Continue reading →