Web Content

Using Content Curation to Improve Your Brand

Posted by on December 24, 2013 at 5:00 am

Some people are in favor of content curation and some are not. There are many different opinions and there are those people who feel that content curation allows the business owner to share current information and to be an advocate for the brand and to become privy to the business’s goals. Continue reading

Keeping Your Online Audience Interested

Posted by on November 21, 2013 at 5:00 am

It is very important for you to do everything in your power to keep your target audience interested in what you are doing and what you are selling. If your web presence (website and other elements) are not aesthetically appealing, people will not be interested enough to stay. Continue reading

Don’t Fear Pandas and Penguins, Just Create Engaging Content

Posted by on August 20, 2013 at 5:00 am

Google will forever be changing its algorithm and its guidelines for webmasters trying to rank high in the search engines. Along with this constant, you can always bet on one thing that will help your website succeed, not only with the search engines but with your target audience and that is content. Continue reading

Adapting Your Content to Your Mobile Device

Posted by on August 15, 2013 at 5:00 am

More and more people nowadays depend on their mobile devices for information. That information includes blog and website content, among other types of information. As a blog owner/writer, it is important to make sure that your content reaches as wide an audience as you intend it to reach. Continue reading

On-Page SEO Website Audit – How to Proceed

Posted by on July 20, 2013 at 5:00 am

The importance of search engine optimization (SEO) is widely understood at this point. In fact, it is important to make sure that SEO is strong at the very beginning of a new project. An SEO audit is critical at first. Continue reading

Designing Marketable Web Pages

Posted by on July 9, 2013 at 5:00 am

Everyone knows that content is king but it is also important to ensure that your content is everything that it needs to be for your business and for the benefit of your online connections. It needs to solve problems. Continue reading

Creating a Content Marketing Success Checklist

Posted by on May 23, 2013 at 5:00 am

When evaluating your success in business, it is an excellent idea to use a checklist to determine where you and your business fall on the success scale. No doubt, you are gathering metrics. A checklist is another valuable tool. Continue reading

Make Your Website Marketable

Posted by on April 13, 2013 at 5:00 am

Content is king! How you express the words makes all the difference to your business. Additionally, you need to consider how your web pages relate to your entire strategy and how to leverage it to its full potential. Continue reading

Writing Appealing Content for Your Online Audience

Posted by on April 6, 2013 at 5:00 am

The basics of writing are the same whether you write for an online audience or a print audience. However, there are certain differences in the writing approach and it is important to understand those differences for the greatest impact. Continue reading

Redesigning or Building Websites With Content Marketers

Posted by on March 14, 2013 at 5:00 am

It is common knowledge that search engine optimization (SEO) is a critical part of a business’s success online. When the content marketing plan is written, the SEO should be an essential part of the plan. Redesigning websites also apply. Continue reading

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