Web Content

Improving Your Contact Page

Posted by on February 22, 2014 at 5:00 am

The Contact page is an extremely valuable aspect of your website and you may feel that it is working well for your business but it may actually not be working well as all. However, there are ways to make improvements. Continue reading

Why People Buy as a Result of Content Marketing

Posted by on January 25, 2014 at 5:00 am

The idea that people buy your products and/or services as an emotional reaction is not exactly true. To say that people will not buy anything from anyone if they are not touched in some way emotionally is true. However, at the end of the day, when it comes to the decision to actually purchase, it is rarely a purely emotional decision. Continue reading

Readying Your Blog Content for Local Searching

Posted by on January 18, 2014 at 5:00 am

With the technological advancements that have been made thus far and professional competition as it is, it is quite difficult at times to compete with other businesses, online as well as in many other ways. Your web presence is essential and you must keep up. Continue reading

Using Content Curation to Improve Your Brand

Posted by on December 24, 2013 at 5:00 am

Some people are in favor of content curation and some are not. There are many different opinions and there are those people who feel that content curation allows the business owner to share current information and to be an advocate for the brand and to become privy to the business’s goals. Continue reading

Keeping Your Online Audience Interested

Posted by on November 21, 2013 at 5:00 am

It is very important for you to do everything in your power to keep your target audience interested in what you are doing and what you are selling. If your web presence (website and other elements) are not aesthetically appealing, people will not be interested enough to stay. Continue reading

Don’t Fear Pandas and Penguins, Just Create Engaging Content

Posted by on August 20, 2013 at 5:00 am

Google will forever be changing its algorithm and its guidelines for webmasters trying to rank high in the search engines. Along with this constant, you can always bet on one thing that will help your website succeed, not only with the search engines but with your target audience and that is content. Continue reading

Adapting Your Content to Your Mobile Device

Posted by on August 15, 2013 at 5:00 am

More and more people nowadays depend on their mobile devices for information. That information includes blog and website content, among other types of information. As a blog owner/writer, it is important to make sure that your content reaches as wide an audience as you intend it to reach. Continue reading

On-Page SEO Website Audit – How to Proceed

Posted by on July 20, 2013 at 5:00 am

The importance of search engine optimization (SEO) is widely understood at this point. In fact, it is important to make sure that SEO is strong at the very beginning of a new project. An SEO audit is critical at first. Continue reading

Designing Marketable Web Pages

Posted by on July 9, 2013 at 5:00 am

Everyone knows that content is king but it is also important to ensure that your content is everything that it needs to be for your business and for the benefit of your online connections. It needs to solve problems. Continue reading

Creating a Content Marketing Success Checklist

Posted by on May 23, 2013 at 5:00 am

When evaluating your success in business, it is an excellent idea to use a checklist to determine where you and your business fall on the success scale. No doubt, you are gathering metrics. A checklist is another valuable tool. Continue reading

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