Web Content

Use SEO as a Tool to Satisfy Clients

Posted by on February 4, 2012 at 5:00 am

Search Engine Optimization (SEO) is an extremely valuable tool to give to your clients so that their business capabilities are enhanced and so that they have a greater chance of succeeding through their online business capabilities and interactions.

Honing Your Writing Skills Through Social Media

Posted by on January 17, 2012 at 5:00 am

Now that you are writing content and posting it on your chosen social media channels, your writing skills are bound to be improving. Even if you were a great writer before, social media can help you become even better.

Being Mindful of Appropriateness of Online Content

Posted by on January 5, 2012 at 5:00 am

You post content on a regular basis and you are sensitive to what you can and cannot appropriately post online. With that in mind, you should share your knowledge with others who are not as aware of what to do.

Turning Data Into Content Through Social Media

Posted by on November 22, 2011 at 5:00 am

Data as it relates to your business can be used in several ways and serve many different purposes. From a marketing perspective, data can be turned into content and published and syndicated.

Writing Content That Gets Noticed

Posted by on November 17, 2011 at 5:00 am

You have been blogging for some time now. Since you started, you feel that you have established a momentum. However, your content isn’t getting as much as attention as you want. You need get it noticed by more people.

Finding Effective and Compelling Blog Topics

Posted by on November 5, 2011 at 5:00 am

If you are going to continue to blog indefinitely, you are going to have to continue to come up with exciting, effective, and compelling topics that will hold the interest of your readers. Your creativity will be tested.

Social Networking -The Three Cs

Posted by on October 6, 2011 at 5:00 am

Social networking does a great deal to enhance your professional and personal experience online. Personally, it allows you to connect with others easily. Professionally, it helps you to develop relationships. It is about creation, curation, and consumption.

How to Avoid the Hard Sell in Your Content

Posted by on July 23, 2011 at 5:00 am

You have established yourself as a subject matter expert in your niche. People continue to read your content because it offers answers to their problems. What they don’t want from you is to do a hard sell on them.

Building an Effective Content Strategy

Posted by on July 7, 2011 at 5:00 am

All of your online marketing efforts will amount to nothing if you don’t have an incredible content strategy that will entice people into reading what you have to say and in wanting to read more and more from you.

The Coupling of Social Media and Journalism

Posted by on June 30, 2011 at 5:00 am

With social media having such an incredibly strong foothold and print media stepping back a bit, you may wonder what is in the future for journalism. In the future, how will social media connect with journalism?