Starting a Business

Hot Selling Online in a Cold Economy

Posted by on February 9, 2012 at 5:00 am

When it comes to stimulating sales, there are several “hot buttons” or motivators that influence how successful your business is at selling your goods and/or services online. Identifying and using them in this difficult economy will lead to business success.

The Best of Social Media Presence for Small Businesses

Posted by on January 3, 2012 at 5:00 am

When you use the correct social media tools to benefit your small business, the results will be surprisingly successful. You have to have the proper mindset and a willingness to work very hard and to establish an unrelenting consistency.

Social Media Questions That Business Owners Ask

Posted by on December 27, 2011 at 5:00 am

As a business owner, it isn’t necessarily easy to decide which social media channels work best for your business. There is so much information from which to choose and each one offers different innovative features. You need to choose wisely.

The Science Behind Email Marketing

Posted by on December 15, 2011 at 5:00 am

When it comes to marketing to customers, especially through Emails, there is a solid concept behind which days are the most effective and why. Many people have different approaches and what works for one business may not work for another.

Why eNewsletters Are Important for Your Business

Posted by on November 3, 2011 at 5:00 am

You may be wondering why you bother writing your eNewsletter every month and sending it to your list of recipients. Maybe more and more people unsubscribe each month. You may not understand why you need to continue to send it.

Building Credibility in the Beginning of Your Business

Posted by on October 13, 2011 at 5:00 am

When you first go into business, people don’t know who you are, how you do business, which values and ethics you hold dear, and the quality of your products and services. You need to build credibility as quickly as possible.

Globalizing Your Business Using Social Media

Posted by on September 29, 2011 at 12:00 am

For all businesses that have an online presence, the two critical elements to address when it comes to going global are money and chance of success. If the answer to either is “no,” you might want to think twice.

Small Businesses and Social Media, a Great Combination

Posted by on June 25, 2011 at 5:00 am

More and more small businesses are gaining larger numbers of customers than large and medium-size businesses. Even though larger businesses have more money to spend on social media, their vision doesn’t always include social media and its magic.

Social Media and Entrepreneurship

Posted by on March 17, 2011 at 5:00 am

Now is an exciting time for business, technology, and social media and how well the marriage works among the three. So, what opportunities are waiting in the future for younger generations? The possibilities are exciting and endless.

Efficient Time Management of Social Media

Posted by on March 3, 2011 at 6:00 am

“Nothing is a waste of time if you use the experience wisely.” Rodin. You have created your social media marketing strategy and you are implementing it on a regular basis. Are you using your time efficiently?