Social Media Marketing

Using Infographics to Deliver Your Message

Posted by on April 15, 2014 at 5:00 am

Why have Infographics gained so much popularity over the last few years? The answer is because they visually represent a great deal of data in a way that is easy for us to understand and remember. The Internet and social media make it easy to share the Infographics and increase your reach. Businesses can relay many different types of statistics or promote their brand, products, or services using Infographics. Continue reading

A Technical Approach to Headlines for Social Media

Posted by on April 8, 2014 at 5:00 am

Writing headlines in general and writing headlines for social media channels are, at times, two totally different things. In fact, writing headlines to be shared on social media can be quite challenging. Continue reading

Are Press Releases Valuable?

Posted by on April 5, 2014 at 5:00 am

There are many business people who believe that no business can be a success without having press releases as part of their marketing strategy. However, the other side of the coin is the opinion (of a growing number of professional people) that press releases serve no purpose and eliminating them is sensible. Continue reading

Viralizing Your Visual Content

Posted by on April 3, 2014 at 5:00 am

As a business owner who generates content professionally, your ultimate goal (besides selling your products and/or services) is to get your content to go viral. Of course, you are the one person who is not able to make that happen directly. You need to find a way to get other people to share it and promote it. Continue reading

Making Emotional Connections With Your Brand

Posted by on March 29, 2014 at 5:00 am

It is common knowledge that, as a professional and as a business owner, if you don’t make an emotional connection with the other person, they will not buy anything from you. The same goes for your ability to form relationships with other people. If you can’t touch them emotionally, they won’t be interested in what you have to say. Continue reading

The Reemergence of QR Codes

Posted by on March 22, 2014 at 5:00 am

QR codes (quick response codes) were very popular not too long ago and they have come back recently and are very popular again. QR codes are a wonderful marketing resource that allows the user to obtain information quickly and easily with the mere click of a button. Continue reading

Social Marketing for Your Business

Posted by on March 13, 2014 at 5:00 am

The concept of social marketing spans all businesses of all types and all sizes. Social marketing requires commitment and consistency. However, depending on the type of business you have and the size of that business, your social marketing strategy may differ from other businesses around you. Continue reading

How to Promote Your Blog Posts Effectively

Posted by on February 27, 2014 at 5:00 am

It is great that you are blogging for business. However, it is not enough to merely write your blogs. You need to promote your blog posts as well so that you get the most mileage out of them and so that you are able to leverage them effectively. Continue reading

Enticing Your Audience With Social Media Sharing

Posted by on February 25, 2014 at 5:00 am

There are many different reasons that drive a person to share content (of all kinds) on social media. One of the main reasons is that the “sharer” has a feeling that the content that he or she is sharing is interesting and beneficial to the recipient of the content. Continue reading

Blog Writing for Beginners

Posted by on February 13, 2014 at 5:00 am

If you are just starting out in the online realm, it may be a little intimidating for your before you write your first blog post. It is understandable that you may feel that way; however, once you do it once, it will become much easier and your comfort level will go way up. Continue reading

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