Social Media Marketing

Sharing Amazing Content Every Time

Posted by on May 18, 2015 at 5:00 am

Each person has a unique voice and style and you are certainly no exception to that rule. It may take a little while to find your voice but when you do, your unique way of expressing yourself through your brand and your offerings will really compel your online connections to become hungry for what you have to say next. Continue reading

How to Become a Marketing Master on LinkedIn

Posted by on May 11, 2015 at 5:00 am

If you aren’t doing it already, you should think seriously about focusing your marketing efforts on LinkedIn. Social media marketing is an extremely important aspect of your marketing strategy. Of course, there are many differences between the various marketing approaches, including the financial aspect. However, when it comes to marketing with LinkedIn, you will need to spend time and effort but there will be relatively less cost than with traditional marketing. Continue reading

How Online Reviews Can Help Marketers

Posted by on May 4, 2015 at 5:00 am

From the consumer’s side of things, being able to interact online and to voice an opinion with some degree of anonymity is the best that it can be. The customer can say whatever they wish without any consequence. It is a wonderful situation for that person. Continue reading

Using Psychology to Enhance Your Marketing Efforts

Posted by on April 30, 2015 at 5:00 am

If you have been in business for any length of time at this point, you must understand that some businesses have marketing campaigns that are more effective than others. It is probably safe to assume that your marketing campaign includes some element (hopefully a strong element) of social media as well. Continue reading

Bringing Your Marketing Efforts to the Next Level with LinkedIn

Posted by on April 27, 2015 at 5:00 am

You are probably working your marketing strategy pretty effectively, including through LinkedIn and the other social media channels. No doubt, your marketing efforts include all sorts of online activities. Do you find yourself wondering how the marketing professionals use the tool? Continue reading

Setting Yourself Up for Social Media Marketing Success

Posted by on April 16, 2015 at 5:00 am

Social media marketing is an excellent way to reach and engage with your customers, clients and patients. It can be low cost (but do not delude yourself or believe anyone who represents that it is free – even if you do it yourself, your time is money!) and can be an easy addition to your marketing efforts, especially if you are familiar and comfortable with social media. Here are 7 tips to set yourself up for Social Media Marketing success. Continue reading

Better Branding with Hashtags

Posted by on April 13, 2015 at 5:00 am

You may hear (or read about) people buzzing about hashtags and how much they use them to brand their products and/or services. Hashtags are a communications tool that can be used with several of the popular social media channels. Continue reading

Answering Important Questions About Your Social Brand

Posted by on April 2, 2015 at 5:00 am

When it comes to working your business and gaining more and more success through social media for your business, it is reasonable that you expect some return on investment (ROI) because of all of the time and effort that you put forth. The ROI may not initially have anything to do with money; however, that is your ultimate goal, just like everyone else’s. Continue reading

Increasing Your Exposure with LinkedIn Publisher

Posted by on March 23, 2015 at 5:00 am

By now, you probably figured out how powerful and effective LinkedIn is for business and how much it can help you to bring your business to the next level. However, you may not be aware that you can increase your business’s exposure much more by using LinkedIn Publisher. Continue reading

Engagement Rate Versus Likes – Which Is More Effective?

Posted by on March 16, 2015 at 5:00 am

For your business, if you are not experienced with Facebook, if you don’t know the ins and outs of the social media tool, you may feel that getting people to “like” your business’s Facebook page is enough. On the other hand, if you have more experience with Facebook, you probably understand that engagement rate is a whole other thing entirely. Continue reading

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