Online Reputation

Why You Should Brand Yourself

Posted by on July 3, 2014 at 5:00 am

Personal branding is about honing your skills, narrowing your focus, and clearly understanding what you’re passionate about. Branding is not just about you being better than your competition. It’s about getting your prospects to choose you as the only solution to their problem. Of course, you can only do that if you have an edge that nobody else has. An edge that is unique enough to be irresistible to others. Continue reading

Why Building Trust is a Must for Your Online Business

Posted by on June 28, 2014 at 5:00 am

With the Internet being what it is today and your ability to get your hands on absolutely anything and everything online nowadays, more and more products and services are being made available to you and convenience is a key factor … Continue reading

Your Structure of Influence Through Social Media

Posted by on June 17, 2014 at 5:00 am

Social media has been around for a while now and you are working it effectively for your business. You may be tweaking and adjusting as you go but your basic structure and your basic approach to social media is solid and unaffected. Continue reading

How Important is Trust in Your Business?

Posted by on June 5, 2014 at 5:00 am

Building trust among your professional connections is absolutely critical to your success. It may take a long time to earn the trust of the other person in many cases; however, it will be well worth it in the long run because your business will flourish because of it. Continue reading

Is Bad Customer Service Killing Your Business?

Posted by on May 29, 2014 at 5:00 am

Have you done an online search for your business lately? If you do not regularly monitor the results and maintain a culture of excellent customer service, you will probably not be happy with the results. Whether your business is online, brick and mortar, or a combination of both, your customers will be searching for you online. The search results they see will impact whether or not they decide to buy from you, hire your services, or visit your location. Continue reading

Google Rank Versus Google Authorship

Posted by on May 10, 2014 at 5:00 am

You may or may not understand the difference between Google rank and Google authorship. One thing that is for certain is that they are not the same thing. There are differences and they are worth understanding. Continue reading

Why Marketers Should Concentrate on Brand Advocates

Posted by on March 27, 2014 at 5:00 am

There are many different approaches that a marketer can take to increase professional success. There are many different areas on which to concentrate and brand advocates are a group of people who are worth cultivating and highlighting. Continue reading

The Importance of Your Twitter Profile Photo

Posted by on February 11, 2014 at 5:00 am

Twitter can be an extremely lucrative and effective social media tool for your business, if you leverage it correctly. It goes without saying that your profile details, including your photo, are critical to your interactions online. Continue reading

Learning to Like Criticism

Posted by on January 7, 2014 at 5:00 am

No one enjoys being criticized! Yet, if you want to succeed, you’ve got to overcome all of your natural instincts and actively seek out feedback, good and bad. Continue reading

Engaging Your Clients Through Social Media

Posted by on December 5, 2013 at 5:00 am

At this point in time, there are several different aspects to social media beyond the obvious ones. In other words, social media is not just about using Facebook and Twitter. There is so much more that you can be doing with social media that you may not even realize. Continue reading

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