Online Communication

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Leveraging Comments on a Google Hangout Event Page

Posted by on November 5, 2015 at 5:00 am

You may be wondering what you can (and should) do with all of those comments that you are getting on your Google Hangout event page. We are going to discuss exactly that in this article. You may not realize that you have a wealth of information that you have not even tapped into yet and that information can be extremely lucrative for you. Continue reading

Getting More People to Open Your Emails on Mobile Devices

Posted by on October 15, 2015 at 5:00 am

Just like all good business people, you send Emails out to your target audience (consistently but not overwhelmingly). Of all of the Emails that you send to people, you notice that many of your recipients are not bothering to open your Emails. In fact, it feels as though they see that they are from you and they immediately delete them. Continue reading

How to Attract People to Your Event

Posted by on August 17, 2015 at 5:00 am

You are planning an event with all of the appropriate professional people. Of course, you will use your social media channels to create a giant buzz and to ensure that your event is a raging success. There are several ways that you can go about that and you will have to figure out which combination works best. Continue reading

Improving Your Ranking by Translating Your Content

Posted by on July 30, 2015 at 5:00 am

As a business owner, you have a need to reach a target audience in your local area; however, depending on what you do and what you offer, you may also wish to market your brand on a wider scope. If you have international capabilities, you will want to determine if translating your content helps your search engine rankings overall. Continue reading

Writing the Perfect Facebook Post

Posted by on July 6, 2015 at 5:00 am

As you must know by now, Facebook is one of the more popular social media channels and millions of people are interacting with other people online through Facebook on a very regular basis. If you are one of those people, it is important that you understand that writing the perfect Facebook posts is an art form and you can learn how to do it. Continue reading

The Anatomy of a Successful Call-to-Action

Posted by on June 29, 2015 at 5:00 am

You may or may not be aware of how necessary your call-t0-action (CTA) is in your content. Your CTA is the bridge that connects you with your online connections (target audience). At the same time, it is the bridge that allows your online connections to reach out and connect with you. Continue reading

The Importance of Overhauling Your Website

Posted by on June 1, 2015 at 5:00 am

If you have had your website for quite a while and you haven’t made any changes to it (or had anyone else make changes), it is probably time to overhaul it to some extent. All websites, no matter how extraordinary they were when they were created, can use an overhaul. Continue reading

Ensuring that Your Homepage Satisfies Your Visitors

Posted by on April 6, 2015 at 5:00 am

If you are searching for a product and/or service on someone else’s website, what you actually searching for? Well, the most basic thing is that you have a problem and you are looking to the other person to solve that problem. It is the “WIIFM?” concept. WIIFM is defined as “What’s In It For Me?” Continue reading

Making a Significant Contribution in Your LinkedIn Groups

Posted by on February 16, 2015 at 12:01 am

You have worked long and hard at this point to make sure that you are getting the most out of your LinkedIn groups. Let’s say that you are a member of 50 groups (the maximum allowed number of groups on LinkedIn) and you are interacting once in a while. You know that you need to do more to really leverage your LinkedIn groups. Continue reading

Making Yourself Heard Above the Social Media Buzz

Posted by on December 22, 2014 at 5:00 am

Social media is buzzing all over the place and it isn’t buzzing quietly. It is making a great deal of noise and it has been making a lot of noise pretty much since the beginning. Noise can be good but you need to find a way to make yourself and your business heard above all of that noise. Continue reading

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