Inbound Marketing

What to Tweet About to Become a Brand All-Star

Posted by on August 24, 2010 at 6:00 am

Companies that understand the power and potential of Twitter to effectively communicate with their markets, their employees, their communities—and the entire universe—are growing their reputations as industry innovators and category leaders.

Making Time for Social Media

Posted by on May 13, 2010 at 7:07 am

“Be civil to all; sociable to many; familiar with few; friend to one; enemy to none.”—Benjamin Franklin. Benjamin Franklin’s concept of inviting everyone in to converse and build relationships also applies to social media.

Why Use Social Media to Build Better Business Relationships?

Posted by on May 1, 2010 at 7:43 am

“New marketing is about the relationships, not the medium.” – Ben Grossman, founder and chief strategist for BiGMarK. Social media is naturally conducive to allowing you to build relationships with your customers.

Should Your Business Tweet?

Posted by on April 27, 2010 at 8:10 am

“Small opportunities are often the beginning of great enterprises” –Demosthenes. At first, Twitter seems small and insignificant. So, how does Twitter lead to more business success? It isn’t enough for you to use Twitter just because others are using it.

Managing Your Business’s Online Reputation

Posted by on April 17, 2010 at 9:24 am

“You can’t build a reputation on what you are going to do” Henry Ford. The reputation of your business means absolutely everything. It must be solid and well earned.

Internet Marketing Misconceptions

Posted by on April 15, 2010 at 10:12 am

Internet marketing is often viewed by inexperienced marketers as a quick way to make a lot of money. The truth is that with Internet marketing, just like all marketing, you need to work hard to get results.

Running Out of Blog Topics? Not Anymore

Posted by on April 13, 2010 at 9:37 am

Your blog postings are going well but it is getting more and more difficult to come up with new topics about which to write. After reading this article, coming up with blog topics will no longer be an issue.

Successful Marketing Messages for Your Business

Posted by on March 27, 2010 at 9:41 am

Having powerful and successful marketing messages for your business is essential for success. Your core marketing messages need to make your potential clients understand that you can solve their problems. This will make them decide to hire you.

What Is Twitter and How Is It Applicable to Your Business?

Posted by on March 9, 2010 at 8:14 am

Twitter is a popular, successful and exciting social media channel. Everyone wants to tweet and be followed. Many have become addicted to the social media site and can’t seem to stay away from it. So, what is Twitter?

Using Twitter to Drive Traffic to Your Website

Posted by on February 16, 2010 at 10:42 am

Twitter is one of the hottest social media channels today. Twitter is not only an effective way to connect with people but it is also an effective way to drive traffic to your website.