Email Marketing

Earning Attention Rather Than Demanding it

Posted by on December 24, 2011 at 5:00 am

You have a great deal of information to share with others. You don’t want to force it on others. You want to earn their attention instead of demanding it. Earned attention is a building block of a sustainable relationship.

The Science Behind Email Marketing

Posted by on December 15, 2011 at 5:00 am

When it comes to marketing to customers, especially through Emails, there is a solid concept behind which days are the most effective and why. Many people have different approaches and what works for one business may not work for another.

Social Media and Email – a Winning Combination

Posted by on November 24, 2011 at 5:00 am

There are those who believe that social media has taken over the power and impact that Email once had when it comes to marketing. That is absolutely not true. In fact, social media and Email work extremely well together.

Why eNewsletters Are Important for Your Business

Posted by on November 3, 2011 at 5:00 am

You may be wondering why you bother writing your eNewsletter every month and sending it to your list of recipients. Maybe more and more people unsubscribe each month. You may not understand why you need to continue to send it.

How to Get Quicker and More Relevant Email Responses

Posted by on September 17, 2011 at 5:00 am

Everyone has Email. People use Email many times throughout their work day. Email gives people important information and enables everyone to progress in their work. What do you do when you send an Email and then you wait and wait.

SPAM: What it Is and How to Deal With It

Posted by on September 25, 2010 at 6:00 am

We have all heard of SPAM and have all been on the receiving end of it. SPAM is an unsolicited, often commercial, message transmitted online as a mass mailing to a large number of recipients. So, what do we do?

Email Marketing Strategies That Work

Posted by on January 21, 2010 at 10:29 am

Email marketing is a very cost-effective way to communicate. If you use it correctly, your business will benefit. When you market via Email, you need to comply with federal regulations that affect all commercial enterprises.

The Value of Email Newsletters

Posted by on December 9, 2009 at 12:37 pm

Email newsletters with the customer in mind provide valuable, informative and helpful information. A newsletter is a very effective marketing tool. It assists customers in meeting their objectives and it increases the profitability of your business.