Comments on: Building Online Influence With Content Curation http://www.compukol.com/blog/building-online-influence-with-content-curation/ When you need results, our expertise eclipses the competition! Tue, 18 Jun 2013 03:21:08 +0000 hourly 1 http://wordpress.org/?v=3.5.1 By: Sheri Herman http://www.compukol.com/blog/building-online-influence-with-content-curation/#comment-241076 Sheri Herman Sun, 18 Nov 2012 22:30:30 +0000 http://www.compukol.com/?p=3383#comment-241076 Great conversation.  I am currently in the process of launching a venture that is creating propritary content as a primary strategy for building out our community. Due to my background I know how to create original content with the highest quality at the lowest cost – which is key when launching a start-up. Although I agree content curation is a terrific secondary strategy we have decided on our course because we believe "story telling" is a critical component to building new online brands, which is the basis of our business model. The other advantage of original content is that it is an asset that can be repurpused for other platforms be it shorter or long form. Evergreen pieces pay for themselves and become revevue enhancers rather than cost centers. Most importantly today's consumer is her own curator. We see this is the enormous success of Pinterest. Given the opportunity to input into original content we believe will create a highly engaged community which effects ultimately all revenue streams and the ultimate value of the enterprise.

]]> By: Scott Scanlon http://www.compukol.com/blog/building-online-influence-with-content-curation/#comment-208432 Scott Scanlon Sun, 14 Oct 2012 00:59:33 +0000 http://www.compukol.com/?p=3383#comment-208432 Really good overview of curation. I find it's a really good secondary strategy to unique content– in a way kind of a teaser for the unique content you creat. Also, typically with curaiton you can publish 5-10 times the amount of content compared to unique content, so all the better in generating content. 

]]> By: Kevin McCann http://www.compukol.com/blog/building-online-influence-with-content-curation/#comment-206316 Kevin McCann Wed, 10 Oct 2012 12:51:51 +0000 http://www.compukol.com/?p=3383#comment-206316  

Via LinkedIn Groups

Group: Small Business Network for startups and entrepreneurs

Discussion: Building Online Influence With Content Curation

Good article! We actually combined your thoughts and did both Content Curation and Content Creation (together) by launching our new iPad magazine called Small Business Growth Magazine. It features articles by entrepreneurs and business owners about how they achieve success every day. 
Posted by Kevin McCann

 

]]> By: Greg Bardwell http://www.compukol.com/blog/building-online-influence-with-content-curation/#comment-203391 Greg Bardwell Thu, 04 Oct 2012 17:32:03 +0000 http://www.compukol.com/?p=3383#comment-203391 Michele, absolutly is stealing .. you are right there. Way to much of this goes on.

]]> By: Michele http://www.compukol.com/blog/building-online-influence-with-content-curation/#comment-202178 Michele Tue, 02 Oct 2012 18:24:29 +0000 http://www.compukol.com/?p=3383#comment-202178 I think you forgot to mention that taking content written by others requires attribution. Otherwise it's called stealing.

]]> By: Greg Bardwell http://www.compukol.com/blog/building-online-influence-with-content-curation/#comment-202111 Greg Bardwell Tue, 02 Oct 2012 14:40:30 +0000 http://www.compukol.com/?p=3383#comment-202111 Good post Matt, Building "thought leadership", "brand awareness", "top of mind" marketing, SEO driving web traffic, lead nurturing are also some great reason and benefits for using curation as part of your social media and content marketing strategies. 

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