Too much reliance on Google’s organic traffic plus a hit by an algorithm update like Penguin, and your business can go south from one day to another. Sound too dramatic? Continue reading →

We’ve all heard the myth/debate/link bait that “SEO is dead.” But today’s article is not about SEO being a zombie (killed by some and then resurrected by others), or questioning if SEO is going to die. Those making such statements most likely don’t understand search engines and coding well enough to make such a bold declaration. Continue reading →

In the virtual world, establishing a brand name has become one of the best ways to Google-proof your business. Like it or not, your business is now more dependent on Google organic search results than ever – Many Americans research products online and B2B decision makers begin their research on search engines when looking for new products or services for their company. Continue reading →

If you’re a business owner, you know by now that social media is no longer an option, but a necessity. And that’s especially true for both business-to-consumer (B2C) and business-to-business (B2B) markets. With the help of social media, you can now grow your online and offline business without spending too much on media buying or expensive pay-per-click (PPC) ads. Continue reading →