About Michael Cohn

Website
http://www.compukol.com
Profile

Michael Cohn is the founder and Chief Technology Officer (CTO) of CompuKol Communications LLC. He has over 25 years of experience in IT and web technologies.

Mr. Cohn founded CompuKol Communications to help small businesses and entrepreneurs increase their exposure and reputation on the Internet. CompuKol consults, creates, and implements communication strategies for small businesses to monopolize their markets with a unique business voice, vision, and visibility.

Prior to that, Mr. Cohn spent a significant amount of time at a major telecommunications company, where his main focus was on initiating and leading synergy efforts across all business units by dramatically improving efficiency, online collaboration, and the company’s Intranet capabilities, which accelerated gains in business productivity.

His expertise includes social media marketing strategies; internet marketing; web presence design; business analysis; project management; management of global cross-matrix teams; systems engineering and analysis, architecture, prototyping and integration; technology evaluation and assessment; systems development; performance evaluation; and management of off-shore development.

Mr. Cohn earned a Master’s degree in project management from George Washington University in Washington, DC; and a Master’s degree in computer science and a Bachelor of Science degree in electrical engineering from Fairleigh Dickinson University in Teaneck, NJ.

Mr. Cohn is a member of the Institute of Electrical and Electronics Engineers (IEEE).

 

Posts by Michael Cohn:

 

The When and Where of the Importance of Your Keywords

February 18, 2012

Keywords have been discussed many times before and will continue to be discussed well into the future. It is critical that your content is written for the write reasons. The keywords must be strategically placed at the most appropriate time.

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Posted in Internet Marketing, Keyword Research, Search, Search Engine Optimization, Web Traffic Generation by 1 Comment »

Effective Marketing With Facebook

February 16, 2012

So many people are using Facebook for business and pleasure. People are spending huge amounts of time communicating through Facebook every month. Knowing that, it is critical for you to make sure that you are marketing with it effectively.

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Posted in Content Marketing, Internet Marketing, Online Marketing, Social Media, Social Media Marketing by 6 Comments »

Pinterest, What it Is and How to Use it for Business

February 14, 2012

Pinterest is a image-sharing website and app where people can build and maintain image collections that are based on a theme. Pinterest also connects people professionally through their tastes and interests universally.

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Posted in Branding, Content Marketing, Online Communities, Social Media, Social Networking by 3 Comments »

The Success of Social Commerce

February 11, 2012

Social commerce is using social media to conduct online business. Just as all things that surround social media have taken off in a giant way, so has social commerce. It’s just as easy to conduct business online as in person.

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Posted in eCommerce, Internet Marketing, Lead Generation, Online Marketing, Revenue Generation, Social Media, Social Media Marketing by 1 Comment »

Strategies for Growing Twitter

February 7, 2012

At this point in the social media game, you understand how impactful Twitter is for your business. It is important to remember that growing your Twitter presence doesn’t happen overnight. It takes time, effort, and persistence to succeed with Twitter.

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Posted in Online Communication, Social Media, Social Networking by 7 Comments »

The Power of Google Circles

February 2, 2012

Most people are familiar with Google at this point. It is a very popular search engine. Google’s social platform, Google+, has a tool called Google Circles, which enables the users to categorize people into different groups or lists.

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Posted in Business Relationships, Social Media, Social Networking by 6 Comments »

The Best of Social Media Presence for Small Businesses

January 3, 2012

When you use the correct social media tools to benefit your small business, the results will be surprisingly successful. You have to have the proper mindset and a willingness to work very hard and to establish an unrelenting consistency.

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Posted in Business Relationships, Social Media, Social Networking, Starting a Business by 7 Comments »

Turning Fans and Followers Into Clients

December 31, 2011

Anyone who is in business knows that it isn’t always easy to convert social media fans and followers into actual clients. Sometimes, it is a lot less difficult to acquire fans and followers than to turn them into clients.

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Posted in Business Relationships, Customer Service, Inbound Marketing, Internet Marketing, Online Marketing, Social Media, Social Media Marketing, Social Networking by 6 Comments »

Getting the Most Out of Twitter Content

December 29, 2011

The first thing that you have to establish when it comes to Twitter is what it is actually doing for your business. If you don’t thoroughly understand how Twitter works, you may not be able to leverage it properly.

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Posted in Social Media, Social Networking by No Comments »

Social Media Questions That Business Owners Ask

December 27, 2011

As a business owner, it isn’t necessarily easy to decide which social media channels work best for your business. There is so much information from which to choose and each one offers different innovative features. You need to choose wisely.

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Posted in eCommerce, Internet Marketing, Online Marketing, Social Media, Social Media Marketing, Starting a Business by 2 Comments »