About Michael Cohn

Website
http://www.compukol.com
Profile

Michael Cohn is the founder and Chief Technology Officer (CTO) of CompuKol Communications LLC. He has over 25 years of experience in IT and web technologies.

Mr. Cohn founded CompuKol Communications to help small businesses and entrepreneurs increase their exposure and reputation on the Internet. CompuKol consults, creates, and implements communication strategies for small businesses to monopolize their markets with a unique business voice, vision, and visibility.

Prior to that, Mr. Cohn spent a significant amount of time at a major telecommunications company, where his main focus was on initiating and leading synergy efforts across all business units by dramatically improving efficiency, online collaboration, and the company’s Intranet capabilities, which accelerated gains in business productivity.

His expertise includes social media marketing strategies; internet marketing; web presence design; business analysis; project management; management of global cross-matrix teams; systems engineering and analysis, architecture, prototyping and integration; technology evaluation and assessment; systems development; performance evaluation; and management of off-shore development.

Mr. Cohn earned a Master’s degree in project management from George Washington University in Washington, DC; and a Master’s degree in computer science and a Bachelor of Science degree in electrical engineering from Fairleigh Dickinson University in Teaneck, NJ.

Mr. Cohn is a member of the Institute of Electrical and Electronics Engineers (IEEE).

 

Posts by Michael Cohn:

 

Strengthening Your Social Network Strategically

May 17, 2012

Networking for business is one of the most important strategies for building valuable relationships and making business connections that will stand the test of time. The connections that you make need to carry you and strategizing is essential for success.

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Posted in Business Relationships, Business Strategies, Networking, Social Networking by No Comments »

Turning Your Online Clients Into Loyal Advocates

May 15, 2012

The rules have changed. Your clients are no longer willing to accept anything less than what they want when it comes to doing business with you and your company. They want what they want and they want it now.

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Posted in Business Practices, Business Relationships, Customer Service, Online Communication, Online Reputation, Reputation Management by 2 Comments »

Effective Business Marketing With Pinterest

May 12, 2012

Pinterest is on people’s lips nowadays. It’s the hottest social networking site to hit the Internet in a while. People with common interests get together through the online images that they select. It can be very effective for business also.

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Posted in Branding, Business Strategies, Content Marketing, Internet Marketing, Online Marketing, Social Media, Social Media Marketing, Social Networking by 4 Comments »

Best Practices for Social Media Searches

May 8, 2012

You have a web presence and you need it to allow others to find you. That means that you need to optimize your presence with keywords and phrases and you need to share (and syndicate) large amounts of content.

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Posted in Keyword Research, Online Marketing, Search, Search Engine Optimization, Social Media, Social Media Marketing by 1 Comment »

The Effectiveness of Hootsuite to Manage Your Social Media

May 3, 2012

By now, you are involved with many social media channels for your business. You are working all of them consistently and regularly. Individually, they take a long time to manage. However, if you use Hootsuite, you just push one button.

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Posted in Analytics, Social Media, Social Media Management, Social Media Monitoring, Time Management by 12 Comments »

The Importance of Corporate Buy-in on Social Media

May 1, 2012

It is one thing for the people you work with to think that social media is a nice activity that you indulge in on your own time and quite another for them to understand what an effective tool it is.

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Posted in Business Strategies, Social Media, Social Media Marketing, Starting a Business by 7 Comments »

Starting Out With Social Media

April 21, 2012

Many people have been involved with social media for a while now. However, there are others who are just beginning to use it and to understand its amazing potential to help them achieve extreme success professionally and personally.

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Posted in Business Relationships, Social Media, Social Networking by 6 Comments »

Making the Most out of Lead Conversion

April 17, 2012

You are working social media for your business as vigorously as you can. People are starting to notice and more and more leads are available to you. You know that you have to convert those leads to prospects and sales.

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Posted in Business Relationships, Lead Generation, Online Marketing, Social Media, Social Media Marketing by No Comments »

Social Media is Not a Deserted Island

April 10, 2012

When you first establish your web presence for your business, it may seem like you are totally alone. Until you start interacting with other people, you may feel isolated. Your social media activities don’t only involve you.

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Posted in Business Relationships, Networking, Reputation Management, Social Media, Social Networking by No Comments »

Being Instrumental in Building Your Online Communities

April 7, 2012

Being a part of social media and interacting online on a regular and consistent basis is critical to the success of your business. However, it is important to build your online communities so that you get the most benefit.

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Posted in Business Relationships, Networking, Online Communities, Social Media, Social Networking by No Comments »