Archive for February, 2012

Apologizing Effectively Online

February 28, 2012

As polite and appropriate as you try to be online, sometimes you may write something that is misconstrued or that inadvertently causes offense. This happens to everyone on occasion. What’s important is how to fix it if it happens. Continue reading

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Posted in Business Practices, Business Relationships, Customer Service, Online Communication, Online Reputation, Reputation Management by 7 Comments »

Understanding the Basics of Google Plus

February 25, 2012

You may have heard people speaking about Google+. It is in direct competition with Facebook and should not be taken lightly. There are many similarities between the two; however, Google+ has some features that you won’t find on Facebook. Continue reading

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Posted in Business Relationships, Social Media, Social Networking by 24 Comments »

Optimizing Online Searches

February 23, 2012

It is critical that your online presence is strong and that you can be found easily by others who are interested in your offerings. It is very important that you make the most of your social media connections. Continue reading

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Posted in Branding, Content Marketing, Online Marketing, Search, Search Engine Optimization, Social Media, Social Media Marketing, Web Content by No Comments »

Keys to Building and Maintaining Long-Lasting Business Relationships

February 21, 2012

Any given market has no shortage of marketers. In fact, most people are fed up with marketing schemes that are selling wares from toothpaste to insurance policies. As such, any marketing effort on your part may be taken as an intrusion by people who don’t know you personally. Continue reading

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Posted in Business Relationships, Business Strategies, Customer Service, Networking, Social Networking by 8 Comments »

The When and Where of the Importance of Your Keywords

February 18, 2012

Keywords have been discussed many times before and will continue to be discussed well into the future. It is critical that your content is written for the write reasons. The keywords must be strategically placed at the most appropriate time. Continue reading

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Posted in Internet Marketing, Keyword Research, Search, Search Engine Optimization, Web Traffic Generation by 1 Comment »

Effective Marketing With Facebook

February 16, 2012

So many people are using Facebook for business and pleasure. People are spending huge amounts of time communicating through Facebook every month. Knowing that, it is critical for you to make sure that you are marketing with it effectively. Continue reading

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Posted in Content Marketing, Internet Marketing, Online Marketing, Social Media, Social Media Marketing by 6 Comments »

Pinterest, What it Is and How to Use it for Business

February 14, 2012

Pinterest is a image-sharing website and app where people can build and maintain image collections that are based on a theme. Pinterest also connects people professionally through their tastes and interests universally. Continue reading

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Posted in Branding, Content Marketing, Online Communities, Social Media, Social Networking by 3 Comments »

The Success of Social Commerce

February 11, 2012

Social commerce is using social media to conduct online business. Just as all things that surround social media have taken off in a giant way, so has social commerce. It’s just as easy to conduct business online as in person. Continue reading

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Posted in eCommerce, Internet Marketing, Lead Generation, Online Marketing, Revenue Generation, Social Media, Social Media Marketing by 2 Comments »

Hot Selling Online in a Cold Economy

February 9, 2012

When it comes to stimulating sales, there are several “hot buttons” or motivators that influence how successful your business is at selling your goods and/or services online. Identifying and using them in this difficult economy will lead to business success. Continue reading

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Posted in eCommerce, Internet Marketing, Revenue Generation, Sales, Starting a Business by 4 Comments »

Strategies for Growing Twitter

February 7, 2012

At this point in the social media game, you understand how impactful Twitter is for your business. It is important to remember that growing your Twitter presence doesn’t happen overnight. It takes time, effort, and persistence to succeed with Twitter. Continue reading

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Posted in Online Communication, Social Media, Social Networking by 7 Comments »