Archive for January, 2011

Converting Friends Into Fans

January 29, 2011

Social media encompasses both business and personal relationships and interactions. There is a lot of crossover at times between the two that happens naturally. However, what if you want to turn some of your friends into customers? Continue reading

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Posted in Business Relationships, Social Media, Social Media Marketing, Social Networking by 5 Comments »

Making a Quick Impact Online as a New Blogger

January 27, 2011

You have become adept at social media. Your next step is to start blogging on your own. There are many ways to begin. Study other bloggers’ work and then start to blog about your business and about your passions. Continue reading

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Posted in Blogs, Social Media, Web Content, Writing by 13 Comments »

Social Media – What Matters Most?

January 25, 2011

To begin, your social media platform right now could be compared to a clean slate, and you are going to begin to build it and grow it from its foundation upward. The foundation is going to be you – by building your brand and all that you bring along with it. Continue reading

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Posted in Online Communication, Social Media, Social Networking by 6 Comments »

Getting People to Read Your Articles

January 22, 2011

You are diligent and consistent when it comes to posting articles online that are informative and educational for other people. The quality of the writing is superb but you notice that you don’t have a lot of readers. Why not? Continue reading

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Posted in Article Marketing, Blogs, Social Media, Social Media Marketing, Writing by No Comments »

Dealing with Conflicts Online

January 20, 2011

“Whenever you’re in conflict with someone, there is one factor that can make the difference between damaging your relationship and deepening it. That factor is attitude.” William James. You should use conflict to learn from each other in your relationships. Continue reading

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Posted in Business Relationships, Customer Service, Online Communication, Online Reputation, Reputation Management, Social Networking by No Comments »

How to Generate Revenue With Social Media

January 18, 2011

You’ve built your fan base on Facebook and recruited followers on Twitter. Can you generate revenue for your company from those—or other social media—channels? Here are five suggestions for using social media as a sales tool. Continue reading

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Posted in Lead Generation, Revenue Generation, Social Media, Social Media Marketing, Social Networking by 7 Comments »

Being Safe in the World of Social Media

January 15, 2011

“Cowards falter, but the danger is often overcome by those who nobly dare.” Elizabeth, Queen Mother. Social media and what it has done for human relationships is incredible. Of course, on the flipside of that is discretion. Safety is critical. Continue reading

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Posted in Privacy, Security, Social Media, Social Networking by 4 Comments »

Your Online Business Connections — Quality vs Quantity

January 13, 2011

There are two schools of thought when it comes to online connections. One school believes that you should gather as many connections as possible from your various social media channels. The other believes that you should choose your connections carefully. Continue reading

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Posted in Business Relationships, Online Communication, Online Reputation, Reputation Management, Social Networking by 5 Comments »

Using Social Media to Become a Subject Matter Expert

January 11, 2011

The arrival of the Internet has drastically changed the way we do business. Therefore, it has become increasingly important to differentiate yourself — to stand out among your competitors and to be known as an expert in your area. Why is it so important? The answer is simple. People simply want to deal with someone who is credible and knows his subject well, and the only way to earn that confidence is to be an “expert” in your area. Continue reading

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Posted in Branding, Business Relationships, Social Media, Social Media Marketing, Social Networking, Starting a Business by 17 Comments »

How to Write an Extraordinary Personal Brand Statement

January 8, 2011

Your personal brand statement is as unique as you are and having a compelling and exciting statement will open business doors for you like nothing else will. Your statement should connect you with whoever reads it. Continue reading

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Posted in Branding, Online Reputation, Reputation Management by 8 Comments »