Archive for December, 2010

Starting Fresh With Social Media for Business in 2011

December 30, 2010

Here you are and 2011 is literally right around the corner. You reflect on all of the ways in which you used social media throughout the year to build strong and substantial relationships and in which to increase business. Continue reading

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Posted in Social Media, Social Media Marketing, Social Networking by No Comments »

The Art of Writing Effective Commercial Tweets

December 28, 2010

Twitter is all the rage among business owners. They have recognized for quite a while how important Twitter is for the success of their businesses. However, it is not only about using Twitter, it is about writing effectively for business. Continue reading

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Posted in Social Media, Social Media Marketing, Social Networking, Writing by No Comments »

What Is an Online Presence?

December 25, 2010

The terms web (or online) presence and website are often used interchangeably but they are very far from being the same thing. Web presence is the collective existence online of a company or individual. A website is one example. Continue reading

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Posted in Online Communication, Online Marketing, Social Media, Web Content, Web Design by 2 Comments »

How to Get to Know Your Target Audience

December 23, 2010

“Man is a knot into which relationships are tied.” Antoine de Saint-Exupery. Human beings crave relationships. Social media has made it easier for humans to connect. You have identified your business’s target audience. Now you need to know them. Continue reading

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Posted in Business Relationships, Social Media, Social Networking by 2 Comments »

Why You Should Use LinkedIn Questions and Answers

December 21, 2010

LinkedIn has tremendous capacity to help your business in so many ways. First of all, are you aware of all of the potential that it has? Second of all, are you using it to its full potential? Continue reading

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Posted in Online Reputation, Reputation Management, Social Media, Social Networking by No Comments »

Picking an Intriguing Name for Your Startup

December 18, 2010

You have a great idea for your startup company. The idea of going into business for yourself has been brewing for a long time and you are finally ready to jump. The name of your company is key. Continue reading

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Posted in Branding, Keyword Research, Search Engine Optimization, Starting a Business by No Comments »

Taking Advantage of Facebook Lists

December 16, 2010

Facebook has been around for a while and people still think of it as a personal social network. Many people have both business and personal Facebook connections. How can they merge them for maximum effectiveness? Continue reading

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Posted in Business Relationships, Social Media, Social Networking by 8 Comments »

Combining Social Media With Traditional Media

December 14, 2010

As important as social media is to the success of your business, using it, even to its fullest potential, should never be at the expense of traditional media. They must work together to allow your business to flourish properly. Continue reading

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Posted in Content Marketing, Inbound Marketing, Online Advertising, Online Marketing, Outbound Marketing, Social Media, Social Media Marketing by 17 Comments »

The Benefits of Twellow for Local Businesses

December 9, 2010

You may ask “What is Twellow”? Twellow is a new search directory that combines Twitter, the Yellow Pages, search engines, and other Internet directories. Twellow also takes all Twitter followers and arranges them according to their popularity. Continue reading

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Posted in Social Media, Social Media Marketing, Social Networking by No Comments »

What Is the Blog Sidebar and What Should it Include?

December 7, 2010

Everyone is always speaking about their blog. It is a well-established fact that blogs are an effective and fresh way to share content with others as a vehicle to build relationships. But, what about your blog’s sidebar? Continue reading

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Posted in Blogs, Social Media, Web Design by No Comments »