Archive for September, 2009

Customer Service, which sometimes has a negative connotation, if done correctly, can be amazing. Twitter is by far the best tool available right now for customer service because it’s instant and it’s free. Continue reading →

You want your web writing to make visitors want to read everything that you have to say. Web writing is personal and informal. Your job is to make sure that it is also compelling. Continue reading →

What started as a means of communication for college students to keep in touch with their friends from home has quickly grown into the biggest, most popular social networking website to conquer the Internet. Continue reading →

Of all of the social networking websites, LinkedIn, in some ways, may be the most beneficial to your business because of its entirely professional nature. Here are a few ways that you can use LinkedIn to benefit your business Continue reading →

Article marketing is the process of writing and publishing online articles with the goal of increasing the credibility of your business by positioning you as an expert, as well as improving the search engine visibility of your business. Continue reading →

In our world, where the most available medium is the Internet, Viral Marketing is a very effective form of advertising. Before the Internet, this type of advertising would have been spread by your customers through word of mouth. Continue reading →

One of the biggest issues in search engine optimization (SEO) is the lack of credit that it receives in enticing traffic to your website. Many times, the root of this issue is at the senior management level. They aren’t familiar with SEO and how it works. Because of the lack of understanding, they can easily make decisions that are disastrous from an SEO perspective. Continue reading →

In part 1 on eBook writing, “Lead Generation Through Writing eBooks” we discussed what lead generation is, how important it is to Internet marketing, and how eBooks are an effective tool in helping the marketer to obtain a list of leads that can be used for additional promotions. In this section, we will discuss how to write eBooks that sell. Continue reading →