About Jeff Tomlin

Website
http://www.vendasta.com
Profile

Jeff Tomlin is a visionary in all things marketing, SEO, business strategy and digital. As a co-founder of Vendasta, Jeff’s passion and innovative nature drives the success of the business. While conducting market research and business analysis, Jeff is always measuring and analyzing the effectiveness of the marketing efforts. He is constantly developing and iterating marketing and PR plans, seeking out the most effective paths. In working with channel partners to help their business clients to grow revenue with digital media solutions, strengthen traditional media assets and develop digital sales strategies, Jeff is known to many of America’s top media companies.

Prior to co-founding Vendasta, Jeff was the VP of strategy and business development at Point2, where he helped grow a real estate platform from the ground to power over 185,000 agents in 84 countries.

 

Posts by Jeff Tomlin:

 

How to Improve Click-through Rates

August 13, 2015

Click-through rate (CTR) is the number of users that click on a specific link out of the total users that view a page, email, or advertisement. It is commonly used to measure the success of an online advertising campaign for a particular website as well as the effectiveness of email campaigns. Continue reading

Tags: , , , , ,
Posted in Content Marketing, Email Marketing, Marketing Strategy, Newsletters, Online Marketing by Comments Off on How to Improve Click-through Rates